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What is a Blog and what makes a Blog Popular and Recommended?

April 30, 2019 By Hitesh Bhasin Filed Under: Blogging

You may have heard about a blog or weblog. What exactly is a blog and how does it work? You may be looking ahead to an explanation of what exactly is a blog, so in this post, we will provide you with complete information on how to work with your blogs.

Table of Contents

  • What is a Blog?
  • Some of the definitions with respect to Blog
  • Why Does one Blog?
  • Some Important Aspects of a Blog
    • The Archives
    • The Comments
  • What Makes a Blog So popular?
  • Why Would We Recommend Blogging?
  • In Conclusion

What is a Blog?

A Blog is ideally a webpage that may either be published by an individual or a group of individuals. During the good old days, a blog or a weblog is almost similar to a website in every respect. It used to the online version of the diary or journal.

The initial term used for the purpose was weblog meaning the logs managed on the web. It was later contracted to Weblog and later to Blog. The person who used to blog was referred to as a Blogger. There can either be a private blog or a public blog. However, most of the time, the blogs are designed to be public.

Some of the definitions with respect to Blog

Some of the definitions in connection with the blog and blogging can be helpful here. We would learn a few glossary terms for a better understanding.

Blog – An online diary or journal that is available for public consumption over the internet.

Blogger – The individual who manages the blogs. Ideally, the blog owner. The person in charge of managing the blog by posting the updates, sharing the news, information and case studies.

Blog Post – The content inside a blog. Generally referred to as an article or post.

Blogging – The procedure of managing and maintaining the blog. Sharing the information on the blog through the blog posts.

Also Read  How to Build Blogging Reputation

A Blog is normally updated at regular intervals. They are written on a particular topic and can be based on a wide range of genres. But when they do, they would be focussed on a particular category and genre and offer updated information on a regular basis.

Why Does one Blog?

Blogs are used for a wide range of purposes. When you launch a blog, you can have several reasons that underline the importance of blogging and the advantages thereof. A few reasons you would be blogging for can be summed up as

  • To express or put forward your views on a particular topic or subject.
  • Provide information and knowledge on a particular topic as in the case of news portals.
  • Making money. In fact, this is the basic reason why most of us launch a blog.
  • Promotion of your business, brand or product.
  • Improvement of your writing skills.

Some Important Aspects of a Blog

A few salient elements of Blogs can be summed up as here below –

The Archives

This is an excellent feature that makes a blog one of the best options for sharing your information. The blog can hold hundreds of pages, unlike the websites. You can check the past history of the blog and check the content that was posted even a year ago.

The Comments

This is yet another factor that is quite unique to a blog and ensures a positive interaction between a user and the blog owner. This would make a blog more of a conversation that just being a monologue entry. They will also help you develop a positive with your audience.

What Makes a Blog So popular?

Well, why is blogging that much popular and what makes it become such an interesting option? There are several reasons it has assumed mainstream importance.

Some factors that make it a popular option would include

  • It becomes one of the major sources of getting more information about any topic of your interest.
  • The companies make use of blogging a part of their websites for enhancing the functionality. They also use it for sharing valuable information about their products and services.
  • Users would be able to interact with your brand. This will help you educate your visitors with the features of your products and services in a positive manner.
  • It has been considered to be one of the excellent options for making money online. In fact, it offers you several options in terms of earning opportunities. You can opt for affiliate marketing, Google Adsense, and several other options.
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In fact, apart from working towards providing a great way of offering an excellent earning opportunity for you and your brand, a blog can also benefit in several other ways. A company can keep its clients updated about the features and functionality that it offers.

If you are a personal or niche blogger, you can reach out to the right kind of people who are interested in your product, service or topic. It can indeed be helpful in creating a group of loyal followers for all your brand awareness programs.

Why Would We Recommend Blogging?

After going through all those inputs, you would indeed expect you to be interested in blogging as a business, or at least a hobby. Would you want to start a blog of your own? If you do, we would indeed recommend you go ahead.

There are multiple benefits of starting blogging. Of course, money making and such options would be a few basic reasons that one starts opting for blogging. However, even when you are not interested in opting for blogging as your full-time occupation, there are several benefits associated with it.

Blogs help you have an opinion on practically anything… anything under the sun. You can talk about any of the topics that interest you and have a hearty talk on virtually anything. So, whether or not you are interested in working with blogs as your full-time occupation or not, a blog can be the best you can go with – even in its part-time status.

In Conclusion

So, have we made you understand the concept of blogs and blogging in finer detail? We assume you have learned enough about the world of blogging. So, if we are able to convince you to start a blog, set your foot ahead and launch your own blog. And share your opinions throughout the world with your own blog posts.

Also Read  WordPress Categories vs WordPress Tags - A Brief Comparison

So, go ahead and create exciting posts for your readers and followers. Share your thoughts and experiences with us.

Liked this post? Check out these detailed articles on Topic of Blogging

Alternatively, check out the Marketing91 Academy, which provides you access to 10+ marketing courses and 100s of Case studies.

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About Hitesh Bhasin

Hi, I am an MBA and the CEO of Marketing91. I am a Digital Marketer and an Entrepreneur with 12 Years of experience in Business and Marketing. Business is my passion and i have established myself in multiple industries with a focus on sustainable growth. You will generally find me online at the Marketing91 Academy.

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  7. What are Push Notifications? Advantages of Push Notifications to your blog
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