So, you have just created Facebook page for your business and you want to make your first post on Facebook.
Well, are you sure that you know everything about it? After all, it is your first time, right?
It is really important that you are all prepared to face everything that this platform throws at you.
Nowadays, you will not find a single person that is not on Facebook. From adults to the youngsters, everyone is just fixated on this amazing platform that can be used in order to make sure that people will be easily able to communicate with one another.
But that is not all that Facebook is about, right?
We all know that Facebook is not just a platform that can be used for communication but also for the purpose of promoting and advertising businesses.
There are so many different brands that are trying to promote their businesses through the platform of Facebook. Facebook marketing is one of the most powerful methods that help businesses widen their reach and establish authority.
Right use of fist post on Facebook will decide how productive Facebook marketing is going to be for your business.
But the question is how are you going to do that in the first place when it is your first time on Facebook?
Well, this is where we come to help you out with everything,
5 Tips To Help You Make Your First Post On Facebook
We deliver what we promise. So, here are some of the important tips that are going to help you make your first post on Facebook. We will be taking you deep into the world of Facebook content strategy that helps in establishing a connection that ensures conversions.
So, without any further ado, let us go through some of the best tips for creating the appealing, engaging and conversion-oriented first post on Facebook-
1) Avoid The Use Of Hashtags
When it comes to using Facebook, the right way, you need to make sure that you are using the correct letters and symbols. For example, using the At symbol ‘@’ or the hashtag sign ‘#’ is a strict no-no in Facebook.
You might not be able to reach as many people as you want when you use such symbols in your Facebook post because it will have to go through a series of penalties from Facebook.
But why is it that you shouldn’t be allowed to use these symbols in the first place.
To be completely honest with you, these are the symbols that are used in other platforms such as Instagram and Twitter. In a way, these sites are the competitors of Facebook.
So, if you are using the symbols in your first post on Facebook, then it might send off a message that this wasn’t an original Facebook post. So, you need to make sure that you keep these symbols for the other platforms.
Facebook tends to be very particular about its posts and doesn’t really want to promote the other competitors. Using such symbols that would glorify the other sites will certainly not be well received on Facebook.
So, you need to make sure that you always keep this point in mind if you want to get good results. Avoiding these symbols and paying attention to creativity and relevance of your first post on Facebook will do the trick for you and ensure better authority on the platform.
2) Be Consistent With Your Posts
When you are posting on a platform like Facebook, you cannot just make the first post and then disappear for a long time.
If people don’t even know that you are there, then what is the use of posting?
So, make sure that your first post is not exactly your last post. This way, you can achieve the results that you are looking for. The more people know about your brand, the better it will be for the business. This is something that you always need to keep fresh in your mind.
Being consistent with the post will assure your audience that you are always present to answer their queries and questions regarding the brand.
So, make sure that you keep on posting at a certified time. This is another requirement for posting on Facebook.
You need to make posts at the time when you think most of the people will be online.
Proper analysis can help you achieve that goal.
So, what are you waiting for people?
Go ahead and start posting. Just keep in mind that analyzing the inclinations of your audiences and posting at the times when they are ready to respond will always do the trick in ensuring more engagements and conversions.
3) Make Sure To Not Overdo It
You might have heard of the phrase, the more the merrier.
Well, it is not always true, to be honest.
Not exactly when you are on Facebook making your posts. If you keep on posting too many times, then Facebook might get the impression that your posts are of low-quality. Now that is certainly not a very good sign for sure.
You don’t really have to be that frequent with the posts that you make.
The engagement that you get from the posts is the thing that matters the most. Facebook will probably reward the posts that get the maximum number of likes and comments.
If you post too much, then there are chances that people might get bored as well. Surely, you don’t want that to happen to your posts, right?
According to the algorithm of Facebook, the posts that have more engagement are the ones that will have higher ranks.
Keep that in mind when you are making your first post on Facebook.
You don’t want to go into the spam folders of your fans, right?
Make sure to remember this rule and you will be just fine. As I had mentioned earlier, using Facebook Insights to know the right time when your audiences are ready to engage with your content would be the right trick to get most of your first post on Facebook.
4) Emojis Are The Deal-Sealer
Is there anything that can get better than the Emojis?
Well, we challenge you to show us something because you wouldn’t find anything.
Even the posts that have more and more Emojis on them tend to attract the audience more than the posts that come without the use of Emojis.
So, one thing is certainly clear that the Emojis will help you in getting more engagement than you can imagine. Recently it has also been found out that the posts that have got Emojis in them have more likes and comments.
People might even share the posts that you make. Well, why not?
Emojis are really interesting, aren’t they?
So, why wouldn’t anyone want to use them?
We know that we would if we could. In order to attract more and more people to the posts that you make, it is imperative that you use Emojis in them. However, it all depends on the type of posts that you are making.
You need to know how to appropriately use the Emojis so that you don’t upset the readers.
If it is a professional post that you are making on Facebook, then using an Emoji might not be the ideal option. You should make sure that you adeptly gauge the sentiment of your post, and accordingly, you decide upon the befitting Emojis that will make your post more interactive and convincing.
5) Throw Some Photos In There As Well
Do you want to know the secret of amazing posts that garner the attention and love of the audience on Facebook?
Well, it is the images.
Who wouldn’t like to look at some interesting photos while they are searching for some stuff on Facebook right?
It is also said that the posts that have got some beautiful imagery in them tend to get more engagement of the people than the posts that don’t have any images on them.
Most posts have a picture get about 104% more of the comments and 53% more of the likes from the audience. That ought to tell you something about images, right?
Photos are the perfect way of catching the eye of the audience.
They will be tempted to have a look at your posts if you have some attractive images on them. Keep this fact in mind when you are making your first post on Facebook. We guarantee that the results will be amazing for sure.
6) Make Your Post Short
In this world where faster always win, people don’t really have the time to read longer posts.
This is especially the case when people are looking at posts on Facebook.
We mean, they are here to read posts and not novels, right?
So, make sure you are able to deliver the thing that they are here for.
You can make shorter posts and see the results for yourself. The posts that are shorter in length also tend to attract more visitors. They will be able to easily read it and understand the crux of the story. We would suggest that you keep the character limit up to 250 characters. Trust us, people. It is definitely going to work out.
However, you do have to make sure that you are able to provide the information that they need in those shorter posts. Nothing upsets the readers more than incomplete information.
So, you cannot just leave the post-mid-way just so that it seems shorter.
Conclusion
If you are going to create your first post on Facebook, then we hope that these tips helped in pointing you in the correct direction. Follow these tips and your first post will be amazing for sure.
In case of any doubts or query about the Facebook marketing of your business, feel free to share your queries in the comments below.
What is the niche of your business? Share with us to know the right topic you can create your post upon.
Alternatively, check out the Marketing91 Academy, which provides you access to 10+ marketing courses and 100s of Case studies.
what should be my first post in my fb page for business pupose and on what topic i should post later on for engaging more people in it.