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Home ยป Digital Marketing

Boost your online presence with our expert tips on digital marketing, SEO, PPC, social media, and more. Stay ahead of the competition.

Digital Marketing: Definition, Importance, Types, Skills and Tools

By Hitesh Bhasin | September 13, 2023 | Filed Under: Digital Marketing

What is Digital Marketing? Digital marketing is the marketing of products or services using digital technologies on the internet, through mobile phone Apps, display advertising,…

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Dropshipping: Definition, Meaning and How to Start it?

By Hitesh Bhasin | September 13, 2023 | Filed Under: Digital Marketing

Dropshipping

Dropshipping is a business model in which e-commerce entrepreneurs sell products without having to carry any inventory. When a store owner receives an order from…

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Deep Linking: Definition, Importance, Types

By Hitesh Bhasin | August 23, 2023 | Filed Under: Digital Marketing

Deep linking is the practice of using a hyperlink that points to a specific page or resource within a website or application, rather than the…

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11 Marketing lessons from Facebook

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

marketing lessons from Facebook

If I tell you that this article is about the number 1 social media network across the world, I wont even have to use the…

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E-commerce – Definition, Types, Examples and Advantages

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

E-commerce

What is e-Commerce? E-commerce is the buying and selling of goods and services online which includes everything from ordering groceries to booking hotels and buying…

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What is Email Marketing? Definition, Strategy and Tips

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Email marketing

What is email marketing? Email marketing is a type of direct marketing as well as digital marketing that uses email to market your company’s products…

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Digital Media – Definition, Importance, Trends and Job Opportunities

By Hitesh Bhasin | August 24, 2022 | Filed Under: Digital Marketing

Digital media

What Is Digital Media? Digital media is any electronic media that can be stored, accessed, and manipulated using a computer. This includes social media, websites,…

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Digital Assets – Meaning, Elements, Types and Benefits

By Hitesh Bhasin | August 22, 2022 | Filed Under: Digital Marketing

Digital Assets

What are Digital Assets? Digital assets are a type of asset that is developed and stored digitally, has some identity, can be found, and comprises…

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What is Click Through Rate or CTR?

By Hitesh Bhasin | June 20, 2023 | Filed Under: Digital Marketing

Click Through Rate

The Click through rate is the rate at which an ad is clicked by the target audiences or site visitors. You may also understand it…

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Top 25 Ecommerce Trends To Watch For in 2021

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

ecommerce trends

Introducing eCommerce Trends 2021 The e-commerce industry was booming on a global scale in the last few years and growing from strength to strength. 3.53…

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Above the Fold – Definition, Importance and Examples

By Hitesh Bhasin | July 10, 2021 | Filed Under: Digital Marketing

Above the Fold

What Is Above The Fold? Definition: Above the fold is defined as the top half portion of the newspaper or a website that is straight…

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Learning Management System (LMS) – Overview & Features

By Hitesh Bhasin | July 10, 2021 | Filed Under: Digital Marketing

Learning Management System

A Learning Management System or LMS can be understood as software that is utilized by numerous E-learning courses and training programs on the web. Such…

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LinkedIn Endorsements – Overview, Importance and Tips

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

LinkedIn endorsements

LinkedIn endorsements are a feature that other people use to confirm and verify your competencies. Usually, 1st-degree connections can endorse skills and validate your strengths….

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An Ultimate Guide on How to Develop a Content Strategy

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Content Strategy

The content strategy revolves around an ongoing cycle of converting business goals and objectives into an arrangement that utilizes content as an essential method for…

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An Ultimate Guide to LinkedIn Advertising

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

LinkedIn Advertising

LinkedIn advertising is one of the most powerful B2B advertising techniques to generate leads, optimize website traffic, and improve brand awareness by using befitting LinkedIn…

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What is Effective Writing? & How to Write Effectively

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Writing Effectively

Writing effectively and mere writing are two different terms. You canโ€™t write effectively by just writing error-free sentences. Your expertise in a language doesnโ€™t define…

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Online Marketing – Definition, Importance and Components

By Hitesh Bhasin | June 28, 2021 | Filed Under: Digital Marketing

Online Marketing

Online marketing optimizes the reach, leads, conversions, and sales of businesses/brands on the web by using different digital marketing channels and strategies. An online marketing…

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Predictive Analytics – Examples, Algorithms, Advantages and Techniques

By Hitesh Bhasin | April 8, 2021 | Filed Under: Digital Marketing

What is Predictive Analytics

What is Predictive Analytics? Predictive analytics analyzes contemporary and historical facts to make future predictions using different statistical methods like data mining, machine learning, AI,…

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SEO vs SEM: A Deep Comparison between SEO and SEM and Which is More Profitable

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

SEO vs SEM - 6

Businesses need effective online promotion to rank good in search engine ranking pages. SEO and SEM are two of the most popular and powerful methods…

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The Complete Guide to Advertising on Instagram (with Steps)

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Advertising on Instagram

Do you want to how you can promote your brand on Instagram? Then being aware of best practices of advertising on Instagram can enable you…

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11 Essential Digital Marketing Skills You Need to Know

By Hitesh Bhasin | September 17, 2020 | Filed Under: Digital Marketing

Digital marketing Skills

Digital Marketing is so omnipresent nowadays that for optimizing the presence of a business, penetrating the target audience base, generating leads, and boosting sales, mastering…

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Augmented Reality Vs Virtual Reality – Difference Between AR andVR

By Hitesh Bhasin | September 10, 2020 | Filed Under: Digital Marketing

Augmented Reality Vs Virtual Reality

Both augmented reality and virtual reality are getting increasing interest in marketing, brand development, entertainment, and gaming. Many companies having a revenue of more than…

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5 Detailed Steps for Selling on Instagram

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Selling on Instagram

Instagram is one of the largest social media platforms, where people of different ages spend a lot of their time. Almost one-eighth of the total…

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Social Marketing | Definition, Importance and Campaigns

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Statistics talking about the power of Social Marketing

Definition: Social good is the primary focus of the Social Marketing that revolves around channelizing positive changes in social, national, international and local communities for…

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Top 10 Digital Skills you should have for a career in digital

By Hitesh Bhasin | May 1, 2020 | Filed Under: Digital Marketing

Digital Skills

Looking at the prevalence of digital channels around the world, digital skills have become inevitable for all kinds of market niche be it entry-level call…

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What is Article Marketing? 7 Steps in Article Marketing

By Hitesh Bhasin | April 13, 2020 | Filed Under: Digital Marketing

Article Marketing

Are you looking for some practical ways to improve the organic search ranking of your site? Then Article Marketing can be quite useful for you….

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9 Brilliant Steps of How to Become an Influencer and Increase Followers

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

How to Become an Influencer

These days, the word ‘influencer’ is being tossed around very frequently. It has become a common buzzword in the online as well as offline channels…

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Careers In Digital Marketing – Career Options, Skills, Benefits

By Hitesh Bhasin | March 9, 2020 | Filed Under: Digital Marketing

Career in Digital Marketing

By the end of 2020, more than 20 Lakh Jobs are expected in Digital Marketing Space suggests a CII & KPMG report. So, this is…

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Lead generation – Concept, Types and Steps for Generating Leads

By Hitesh Bhasin | March 8, 2020 | Filed Under: Digital Marketing

Leads generation

What is lead generation? For running a successful business, it is essential to incorporate the strategy that can widen the reach, meet the prospects, connect…

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Content Analysis – Types, Importance, Advantages and Steps

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Content analysis

Content Analysis is a research method used to determine a specific pattern of words and concepts given within the text or set of documents. The…

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What is Remarketing and How do these ads work?

By Hitesh Bhasin | June 5, 2023 | Filed Under: Digital Marketing

Introduction to the Remarketing

If you want to convert those people who visit your site but donโ€™t make a purchase from your website or donโ€™t perform the favorable action,…

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Right to Privacy: Meaning, Understanding And Importance

By Hitesh Bhasin | December 22, 2019 | Filed Under: Digital Marketing

What is Right to Privacy

Right to Privacy is a legal right of an individual that gives him the necessary freedom to live life as a free person. This means…

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10 Most Popular WordPress Alternatives for Starting a Blog and Website

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Choose a stunning template and customize anything with the Wix website builder

WordPress is known to be one of the most famous and convenient options if you are planning to get a website created. But it is…

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Long tail keywords in SEO: Meaning, and Tools to Find Them Easily

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Best Tools for Long tail keywords in SEO

Keywords are an important part of any content today that wishes to rank in the search engines. Now, many marketers and developers make use of…

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How to Search a Domain Name for Your Website using Tools

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

The domain name is one of the important aspects when starting a new website or blog. Finding the right domain name may not be as…

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Importance of Website Backups and How to Take the Backup

By Hitesh Bhasin | June 20, 2023 | Filed Under: Digital Marketing

What are website backups - 1

ย A website backup is a copy of all your websiteโ€™s important files and folders. Every backup of your website must include databases, images, website code…

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Ways to Reduce Bounce Rate of the Site & Increase Conversion Rate

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Years back, taking care of the websites was only the responsibility of the web developers. But now when the owners of the websites have become…

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Create Videos For your Business with Facebook Cover Video Maker

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

Your quest of mastering Facebook Marketing would have enabled you to create a Facebook page, add a profile picture, including cover photos, and then create…

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Top 10 Long Tail Keyword Tools to Increase your Visibility in Search Engine

By Hitesh Bhasin | June 13, 2023 | Filed Under: Digital Marketing

long tail keywords tools - 1

Do you know how adeptly Long tail keyword tools alleviate the task of finding the most specific keywords for you? If you do not, then…

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Tips on How To Buy Domain Name for Your Business and Personal Brand

By Hitesh Bhasin | February 18, 2023 | Filed Under: Digital Marketing

When you have an online business, there is only one thing that is the most important to you, which is getting the right online presence…

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