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RESOURCES
With over 5,000 marketing guides and other resources, you'll never have trouble finding what you need to study.
Channel strategy is a strategy used by a vendor to move its product or services by using the chain of commerce to the end buyer….
Hedonic pricing is a pricing model that considers factors such as the cost of producing the good and its internal features, as well as external…
A commercial bank is a financial institution that is involved in accepting deposits, offering checking account services, making various loans, and offering basic financial products…
A hard asset is a physical or tangible asset that has value and can be sold and these assets are generally held for a long…
Collective responsibility is the idea that organizations, groups, and societies are responsible for the actions of their members. Collective moral responsibility is a concept that…
Facility management is the coordination of building operations and systems. This can include tasks such as maintenance, security, utilities, and more. Facility managers work to…
Company formation is the process of forming a firm legally with the UK’s Companies House – the Registrar of Companies. It takes place through the…
Channel Partners are third-party organizations that resell or distribute a company’s products or services. Channel partners can be valuable allies in extending a company’s reach…
GAAP is the acronym for generally accepted accounting principles. GAAP is a set of accounting rules and guidelines that companies must follow when they prepare…
Capital markets are where securities are traded between investors. It includes primary markets, where new issues are first sold to the public, and secondary markets,…
Collusion is an illegal secret agreement or collaboration between two parties designed to disrupt market stability. Collusion can take many forms, but typically involves some…
Happiness economics is the study of how individuals’ well-being depends on economic factors. Happiness economists study how economic choices and policies affect people’s well-being. Happiness…
A Common Carrier is a person or company who transports goods or people for a company or individual. Common carriers are usually regulated by governments…
Halo Effect is a well-known psychological phenomenon in which our overall impressions of people or things are influenced by our perceptions of specific aspects of…
Communism is a political and economic system that promotes a classless society in which the means of production are communalized and private property is restricted…
