MARKETING AND STRATEGY MODELS AND CONCEPTS BCG matrix – The BCG matrix or the growth share matrix is one of the most popular marketing strategy models, used to classify products as cows, dogs,
How Can You Reach Your Social Media Target Audience?
You might have been doing a great business and your product is growing its market excellently. But still, if your online business is not standing up to your expectation even after so much
13 Types of Authority in the Real World
Authority is an integral part of society which needs to be followed if one wants to live in society. Not following in the charity with invite a corrective action. Authority ensures that rules
How to get Social Media Traffic?
Do you want to get the best social media traffic? Well, in that case, you are not the only one who wants that. All of us have surely heard that social media is
How to Improve Team Bonding?
Everyone wants to be a part of the great team but have you realized that it is not just collaboration but bonding between members that makes the team best and differentiates it from
What is Social Media Optimization?
If you are new in the online world then you must have heard about the term Social Media Optimization. Well, it is not exactly a new player in the world and certainly not
10 Questions To Ask Freelancers Before Hiring Them
Freelancers have proved a boon to the business industry for outsourcing as they can be hired just for a particular job. It is a monetary bonus as you do not have to employ
Who is Reputation Manager & What is the Role of a Reputation Manager?
When it comes to discussing the roles of a reputation manager, there are a lot of things that come to mind. After all, the reputation of a company is one of the most
10 Best Soft Skills You Should Have as an Employee or Manager
Soft skills are natural, non-technical and intangible abilities that become character traits with time. These are aligned with personal traits and general disposition of an individual. Your aptitude to interact is inherent and
What is Social Media Listening? How does Social Media Listening work?
Did you ever come across the term social media listening? Well, if you did not, then you are certainly new in the game of social media. We all know that businesses consider social
How To Manage Your Boss? 10 Ways to Manage your Boss
Success is no longer dependent only on your work performance. To a great extent, it is also dependent on your boss as it is he who will recommend you for a hike or
What is Social Selling and How to do the same?
If you are the owner of a business or an online marketer who has several accounts on social media, then surely you must have heard of the social selling by now. This is
10 Types of Budget that exist for Businesses
Budget is defined as a plan, financial in nature, for a predefined period usually for a period of one year. For example, a sum of money allocated for a period of one year.
What is Brand Association? 5 Types of Brand Association
A customer does not simply buy a branded product. He tries to recall the brand or product in his mind with something else. That association of the brand with the customer which forms
How Does Wordpress Work?
One of the most popular CMS (content management systems), WordPress has been commanding over 60 percent of market share. Powering more than 19 million websites, this CMS tool has been the go-to resource
Difference Between Blog And Website
Beginners in the realm of blogging have been continuously asking one single question – what exactly are the points of difference between a Blog and a Website? You may not believe it –
What is Theory of Constraints?
The Theory of Constraints is a unique methodology for identifying the most important limiting factor that stands in the way of achieving a goal and then systematically improving that constraint until it is