This Page links to all the Business Models of Companies which have been analysed by Marketing91. We analyse how the businesses make money and the exact model they follow for their business
Business Model is a framework that explains how an organization will operate, achieve its objectives and goals and generate revenues. It is a representation of its core aspects and describes how an organization is going to fulfill its purpose.
Business Model Canvas is a tool of strategic management that communicates a business concept. It is a template that provides a visual chart to describe various related elements like finance and customers and is used to develop new business models and keep documentation of the existing models.
Types of Business Models are the various conceptual frameworks or business models that offer support to the capabilities of a business entity and explain its offerings, how it will offer, who it is going to offer and how is it going to achieve its objectives and goals.
The Business Model of IBM is the outline that helps to operate and manage business activities, capabilities, and offerings related to various service segments like Computer Software and Hardware, Artificial Intelligence, and Cloud Computing. It generates revenue by offering software to large organizations for connecting their software systems and boosting efficiency and performance
The Business Model of Groupon acts as a local online platform that connects both the native buyers and resident sellers. The model is based on two principles economies of networking and economies of scale under where products are offered at a discounted price to the customers and merchants can generate greater sales.
The Business Model of WhatsApp is a single application with numerous features that connect users all over the world who has this app. The model offers easy access to individuals and business entities who want to communicate with help of a secured and encrypted message
The Business Model of UrbanClap operates on a commission-based system that guarantees the best of services for a price. It is an organized online community that offers professional service providers an opportunity to meet specific user needs.
The Business Model of Ola connects driver-partners to customers seeking on-demand transportation with help of a mobile app. The model is a domestic service company that provides taxi and ride-sharing services for money as part of its revenue policy
The Business Model of IPL is an innovative model related to a professional cricket league that believes in making money through entertainment and sports. It is a unique concept that has effectively channelized all its related activities in the right direction to generate huge revenues
The Business Model of Google is a multi-sided and micro-focused framework that has taken the help of technology to create an effective revenue stream. Google boasts of aggressive marketing policies and with a wide range of products and services in its portfolio it is here to stay long term
The Business Model of Flipkart has an e-commerce structure that functions on a B2C framework. Flipkart is an online platform that allows consumers and sellers to grab hold of the various opportunities to make perfect deals.
The Business Model of Ecommerce is a conceptual framework that explains its purpose, objectives, and goals and how it is going to achieve them in the short-term and long-term cycle. The business strategies are in place for C2B, C2C, B2B, and B2C structures were buying and selling for a profit is a common goal
The Business Model of eBay is an online retail format portal that has evolved from an auction platform to a proper marketplace where bids are placed, products sold and seller fees are charged. The model puts the onus on user experiences and generates revenues mostly through transaction fees and advertising on classifieds.
The Business Model of Dell is a strong framework whose structure helps the organization to perform several business activities like repairing, selling, designing, and developing computers and related products and services. The model structure helps the organization to handle its activities efficiently all around the world and generate high revenues
The Business Model of Banks is unique and at the same time different from other business models. Its structure is created to generate profits but its activities and the amount of profit are dependent upon the type of banking sector it belongs to, the related activities it performs and the product and services it offers.
The Business Model of Amway is based on a direct-selling concept that takes the help of networking from one person to another down the ladder to sell its products. The multi-level marketing framework has a wide range of product portfolio that tries to benefit stakeholders through its transactions.
The Business Model of Airbnb has an aggregator structure that operates as an online portal connecting each of its components. The community-based framework helps travelers to book private living spaces all over the world through the multisided online platform.
The Business Model of a Company is the organizational strategy that helps to make plans for business operations and profit generation. It has a conceptual framework that builds policies and processes that the company eventually adopts and follows to build connections and long-lasting relationships with its customers.
The Business Model of Facebook is a multisided platform that puts the onus on social networking and digital environment to create a successful business structure. The technological infrastructure of the model emphasizes targeted matching, advertising and online connectivity.
The Business Model of Apple includes a technological framework that deals with both products and services. The cash-generative model with a strong cash flow is involved in various activities like developing, designing, producing, and marketing online services, consumer electronics, and computer software
The Business Model of Swiggy has created a technologically advanced and innovative framework to build a meaningful relationship between foodies and restaurants. The business operations of Swiggy includes on-demand food delivery and the structure allows users in making choices and getting a doorstep delivery
The Business Model of Starbucks has a solid framework to cope with its business operations all over the world. The brand structure is based on values as it deals in premium quality products and impeccable services through its company-operated and licensed stores
The Business Model of Spotify is built on a framework that includes subscription-based and freemium services. The revenue-based model is an on-demand streaming service that garners revenues with help of paid subscriptions and advertisements.
The Business Model of Samsung includes a conglomerate structure that puts the focus on integrating the vertical supply chain and improving production volume. The corporate framework helps the company in spreading its wide range of product presence far and wide in the world
The Business Model of OYO Rooms includes a wide network of hotel rooms at a budget price. The aggregator business structure with a small mix of franchise business structure has been evaluated in recent years to tilt more towards the franchise structure and offer quality services by partners at predetermined standards
The Business Model of Kickstarter is a simple, basic, and superficial structure based on a commission system. The multi-sided crowdfunding model offers a platform to interested parties and earns a specific fee of 5% on the amount that is generated here
The Business Model of LinkedIn supports a freemium model that is free of cost for the basic and paid-for extended features. The framework has been created to help both the job seekers and recruiters in search of the desired job position and potential employee respectively.
The Business Model of Netflix is a subscription-based structure that offers on-demand video and streaming services. The content provider platform has integrated technology in its basic framework and thus offers numerous internet-based services to its global customers
The Business Model of Zomato boasts of an organized framework that encompasses multiple sources of revenue. The company already offers food delivery, user review, and information and is regularly inventing itself to provide more add-on services to attract a larger customer base and create additional value through its exemplary services
The Business Model of Zara is a well-organized, tightly knitted and structured framework that puts the focus on logistics trade-offs and vertical integration. The fast sales cycle, integrated retail design, and unique product portfolio has created one of the best and most popular business models to date
The Business Model of YouTube is an advertisement-based concept where the company generates revenues through subscription, YouTube Premium and advertising. Although access to most of the content is free the company has managed to become one of the top revenue earners in the world
The Business Model of Xiaomi includes a structure that encourages innovative and high-quality hardware and an efficient user experience. The product portfolio of the web-based organization includes a wide range of products and related services to ensure better productivity and high efficiency at affordable prices
The Business Model of Walmart is a cost-leadership structure that operates through three primary units. The strong framework helps to offer a variety of products so that it can earn high revenues through a better sales volume. The model believes in keeping the prices affordable so that the consumers can have easy access to all its products
The Business Model of TCS is based on mass personalization and a huge chunk of its revenues earned through IT solutions and services. To differentiate from other competitors the company has integrated the SBWS or secure borderless workspaces model and is now committed to make it the new normal way by 2025.
The Business Model of Uber is a multi-sided, peer-to-peer, and aggregator model where the company acts as a middleman between the passenger and the driver of on-demand taxi service. The company has become a multi-stream entity that provides a steady income to both the brand and the service provider
The Business Model of Trivago is based on CPC or Cost-Per-Click model that revolved around travel, marketing, customers, hotels, brand, and information technology. The multi-sided framework of the company generates earnings when a user clicks on the listings as well as from its subscription package.
The Business Model of Tesla is a direct sales and service structure that deals in manufacturing and designing aspects of solar panels and electric cars. The vertically integrated framework of the company helps in providing exemplary services and enhanced shopping experience to retain brand loyalty
The Business Model of Paytm encourages cashless payments with its Pay through Mobile or Paytm wallet service applicable on mobile devices and websites. Originally it was a recharge and bill payments online site that later integrated into a marketplace model and virtual bank.
The Business Model of Instagram is a social networking application with an evolving and unique structure. In the beginning, it allowed users to click and share videos and photos but has now also become a go-to application for brands who want to advertise their activities, products, services, etc.
The Business Model of Patanjali is based on an umbrella branding strategy that deals in the production, distribution, and marketing aspects of consumer goods, herbal products, and Ayurvedic medicines. The company offers all-natural products at discounts to boost its market share and generate higher sales volume and ultimately better revenues
The Business Model of SpaceX is based on value proposition through brand name, performance, and accessibility. The unique Enterprise business model is associated with the manufacturing, launching, and designing of satellites and rockets and has an arrangement with more than three thousand delivery partners. The company generates revenues through its offerings to both large private and open associations looking for a transportation service to space
The Business Model of Quora is a social media ad network that helps the advertisement appear as an integral part of the page. The uniquely designed Q&A platform helps to create, provide, follow, edit, like, dislike, and share knowledge by internet users in the competitive market. The internet forum with its user-generated content deals in almost all the existing niches.
The Business Model of Ikea is based on a basic and simple marketing rule of selling a wide range of functional products through doorstep delivery at the most reasonable prices. The Value Proposition framework helps the company to gain economic and commercial value. The model encourages high sales volume as it lowers the cost and generates higher profits
The Business Model of MakeMyTrip is an online platform based on a B2C structure. The company generates profit by allowing users to purchase holiday packages, book tickets, hire vehicles, and book hotel rooms directly with help of a single click system. The user is given a wide variety of choices from which he can opt for the best possible option for him
The Business Model of Byju follows an educational technology model or Edtech method where premium quality academic content is offered to the users for free. The framework of the interactive learning portal also includes a paid subscription method where the students have to pay to gain access to further content.
The Business Model of Google Pay is based on online payment and digital wallet that helps users to pay for their purchases through android devices like phone, watch or tablets. The model generates revenues through an ecosystem approach, localization, partnerships, and collaboration for cashless payment in Covid times
The Business Model of Big Basket is an inventory model that deals in grocery products through its online app-based platform. The company generates revenues from AWS subscription, app and web product development, data analytics, timely deliveries, and warehouse maintenance
The Business Model of McDonald’s is based on a franchise framework and is centered on the concept of “Plan-to-Win”. The company strategy is to open as many franchise outlets as possible so that its presence can spread worldwide and generate revenues from its business model easily.
The Business Model of WeWork is based on commercial real estate with offerings that include designing and building shared workspaces for start-ups, technology services, and other business entities. The company generates revenues by leasing properties, transforming them as per the demand and subleasing them to interested parties. The model uses sensors to track traffic within their platform
The Business Model of Infosys has seen few changes over the years in its structure. The company uses a GDM or global delivery model and has put the onus on manufacturing and BFSI services along with ADM and testing. Unique products and services and sustainable acquisitions have helped the business model in generating greater revenues and creating a niche place for itself
The Business Model of Twitter is an Instant news structure that helps to update and share the news at once without any intermediary. Users have the option of accessing news in real-time through trending hashtags. The social networking site and microblogging platform generates revenues through data licensing and advertising
The Business Model of Restaurant is a unique and distinct value proposition framework that includes the designing and implementation of the eatery business. The groundwork of the model includes menu items that it will offer along with any specialties, financial projections, marketing strategy, competition, and target market.
The Business Model of Indiamart is based on an e-commerce platform that deals in B2B, B2C, and C2C transactions by connecting manufacturers and sellers from India with buyers on a global scale. The company has a simple infrastructure that helps to generate revenues through the subscription fees it earns from the suppliers and manufacturers who are ready to list their products and services on the Indiamart platform
The Business Model of Microsoft is based on a technology-based structure that deals in designing, creating, supporting, marketing, and licensing software-related products and services. The diversified model spread over a wide product and service range along with the online advertising in the worldwide market helps the company in earning huge revenues.
The Business Model of Insurance Companies revolves around the contract between the insured and insurer to mitigate future risks as much as possible. The companies set up premium prices based on algorithms and tools so that they can easily generate revenues after covering expenses like administrative costs, salaries, and commissions
The Business Model of Amazon is an e-commerce platform-based structure at the core that also operates through the CCC (cash conversion cycle) or Cash Machine business model. The renowned company boasts of being scalable and innovative and generates revenues through a diversified range of product portfolios.
The Business Model of Education is based on a framework that includes the educational industry known as the service providers and the learners known as clients. The model can be a combination of several structures like subscription-based, course fees-based, or freemium to access the educational resources.
The Business Model of Big Bazaar is based on the franchisee method where the franchisor could sell the products across India. In the retail format, the consumers can buy products directly from the outlets. In recent years the brand has integrated an e-commerce platform into its structure to gain access to a larger market share and boost its revenue figures
The Business Model of Hul is a Distribution-based structure that uses various channels like retailers, dealers, and brokers, etc. to sell products to the end customers. The company has used several ground-breaking approaches like Reverse Innovation and Target the Poor to maintain its distinct position in the market and generate revenues