Corporate advertising is a very interesting concept to learn about. In a few ways it is quite similar to the advertising done for products and…
Customer Perception: Meaning, Importance, Factors and Examples
Marketing can get complicated and intricate at times. It is because of the complexity of the human brain and the way it functions. Customers are…
Top Engineering Companies in the World in 2025
Top engineering companies in the world in are expecting a rewarding year after the post-pandemic era. This is because they have engineers with specialized skills…
Top FMCG Brands in 2025
The top FMCG brands in are the ones that have understood the changing behaviour of consumers in the post-pandemic era and have made changes accordingly…
SWOT Analysis of Kraft Heinz (Updated 2025)
Let’s explore the SWOT Analysis of Kraft Heinz by understanding its strengths, weaknesses, opportunities, and threats. Kraft Heinz, a leading figure in the global food…
What is Change Management? Definition, Key Steps, Benefits & Principles
Change management is the process of organizational change. Change management is the set of processes, tools, and techniques used to manage the people side of…
SWOT Analysis of Fair & Lovely
Fair & Lovely is Unilever’s offering in the fairness cream market, initially introduced into the Indian market. It is one of the strongest brands for…
SWOT analysis of Mattel (Updated 2025)
Let’s explore the SWOT Analysis of Mattel by understanding its strengths, weaknesses, opportunities, and threats. Mattel, Inc. is a global toy giant known for its…
Top 20 Highest Valued Brands of 2017
Google has for a long time been the highest valued brand in the world but in the recent past few years, Apple has become a…
SWOT Analysis of Shell
Royal Dutch Shell plc (Shell) is an energy company involved in exploring, producing and marketing crude oil, natural gas and natural gas liquids. The company…
Top 10 Soft Drink Brands of 2025 – Top Beverage brands
Soft drink brands have gained immense popularity all over the world and are considered the key growth drivers in the beverage industry with an expected…
SWOT Analysis of Xerox (Updated 2025)
Let’s explore the SWOT Analysis of Xerox Corporation by understanding its strengths, weaknesses, opportunities, and threats. Document management and digital printing pioneer Xerox Corporation is…
SWOT Analysis of Kurkure
Kurkure is owned by Frito Lay’s (a subsidiary of PepsiCo) and is a snack offering in the tea-time snack category in India and Pakistan. It…
8 Signs Of Change Resistance
During change management, the resistance stage is critical to any business. But, it is important for any concerned manager to note the signs of change…
The Best Logistics Companies for 2025
Logistics companies are considered the backbone of both domestic and international trade as they help with three important facets storing, delivering and transporting goods from…
SWOT Analysis of Tech Mahindra
Tech Mahindra Limited is an IT services and solutions provider and offers technology-based business solutions. The Mahindra group acquired Satyam Computer Services after the infamous…
SWOT Analysis of Lux (Updated 2025)
Let’s explore the SWOT Analysis of Lux by understanding its strengths, weaknesses, opportunities, and threats. Lux offers bar soaps, shower gels, and other beauty products,…
SWOT Analysis of Mountain Dew
A carbonated soft drink which is produced under the supervision of PepsiCo. It was originally invented by a Tennessee based beverage bottlers Barney and Ally…
SWOT Analysis of Pepsodent
Pepsodent is a popular oral care products company, having a presence in over 50 countries as Pepsodent as well as Mentadent, PS, Signal and Zhonghua…
SWOT Analysis of Target (Updated 2025)
Let’s explore the SWOT analysis of Target by understanding its strengths, weaknesses, opportunities, and threats. Target Corporation, a retail industry leader, specializes in providing an…
SWOT Analysis of Videocon
Videocon is a company with operations in diverse areas like consumer electronics, home appliances, and entertainment. Their primary products are televisions, air-conditioners, refrigerators and washing…
Top 10 Toy Companies in the World in 2025
Toy Companies have continued to gain growth momentum over the years because of emerging economies and the desire of parents to educate, entertain and reward…
SWOT Analysis of Volvo
AB Volvo is a global manufacturing company based out of Sweden and manufactures and markets trucks, buses, cars and construction equipment, marine and industrial engines….
SWOT Analysis of Tesco (Updated 2025)
Let’s explore the SWOT Analysis of Tesco by understanding its strengths, weaknesses, opportunities, and threats. Tesco, a giant in the retail industry, has a vast…
SWOT Analysis of BJP (Updated 2025)
Let’s explore the SWOT analysis of BJP in depth by understanding its strengths, weaknesses, opportunities, and threats. The Bharatiya Janata Party (BJP), founded in 1980,…
Top 50 Fast Food Chains and Restaurants in 2025 (With Statistics)
No matter what happens to the economy, people must eat. And it is surprising that even with many economies struggling, more and more people are…
Top 20 Adidas Competitors & Alternatives in 2025
The top Adidas competitors are Nike, Inc., Callaway Golf Company, PUMA SE, Fila, Converse, New Balance, K-Swiss and others. Located in Bayern Germany, Adidas is…
Top 33 Chemical companies in the world in 2025
Let’s explore the top chemical companies in the world! Imagine the stuff we use daily, like our clothes, food, and phones. Well, some huge companies…
Top 19 Fila Competitors & Alternatives in 2025
The top Fila Competitors are Nike, Inc., Adidas AG, Reebok, Puma, New Balance Athletics, Inc, Under Armor, Dunham Shoes and others. Fila is one of…
SWOT Analysis of Intel (Updated 2025)
Let’s study the SWOT Analysis of Intel in depth by understanding its strengths, weaknesses, opportunities, and threats. Intel Corporation is an excellent example of creativity…
Top 20 Defense and Aerospace companies in the world in 2025
In this article, we research and list the top 20 Defense and Aerospace companies and brands. The article has as many latest statistics as possible….
Marketing Strategy of Uber – Uber Marketing Strategy
Operating in more than 540 cities worldwide Uber have a come a long way in operating as a cab aggregator from 2009. The company was…
Top 20 Retail Brands in the World in 2025
The top 20 retail brands in the world in are the ones that have taken the help of trade agreements, globalization and tapping new markets…
Top 31 Hotel Brands in the World in 2025
“Hey! Ever dream of staying in a super cool hotel? Well, you’re in luck! We’ll take you through the top hotel brands. These aren’t just…
Top 20 IT Companies in 2025
It is the software development, digital marketing and IT Companies that are ruling the corporate world and shaping the future in the post-pandemic period. With…
SWOT Analysis of Oakley
Oakley is a brand owned privately by Luxottica which is a California based company. Oakley was founded as a company which only dealt with the…
SWOT Analysis of Subway (Updated 2025)
Let’s explore the SWOT Analysis of Subway by understanding its strengths, weaknesses, opportunities, and threats. Health-conscious customers love Subway’s fresh ingredients and customizable sandwiches. Subway,…
SWOT Analysis of Omega
Omega watches is owned by the Swatch Group which is one of the most famous watchmakers in the market at present. Omega is more than…
The SWOT Analysis of volkswagen beetle
Volkswagen Beetle is a small economy car with four doors present in the coupe and convertible formats. The car which became an icon through its…
Augmented Product – Importance, Examples and Benefits
What is an Augmented product? An augmented product is a product that has additional features, components, or add-ons not found in the same product offered…
