Marlboro is one of the best selling and the widest selling Cigarette brands in the world. One of the key factors which differentiates Marlboro from…
DAGMAR: Definition, Steps, Phases, Objectives
What is Dagmar? DAGMAR, an acronym for Defining Advertising Goals for Measured Advertising is a conceptual advertising framework for setting concrete, measurable objectives for advertising…
Marketing Mix Of Taco Bell and 7Ps (Updated 2025)
The Marketing mix of Taco Bell analyses the 7Ps of Taco Bell, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Marketing Mix Of Thums Up and 4Ps (Updated 2025)
The Marketing mix of Thums Up analyses the 4Ps of Thums Up, including the Product, Price, Place, and Promotions. Thums Up is a soft drink…
Marketing Mix Of The Hindu and 4Ps (Updated 2025)
The Marketing mix of The Hindu analyses the 4Ps of The Hindu, including the Product, Price, Place, and Promotions. The Hindu is a newspaper associated…
Service triangle or The service marketing triangle
The service marketing triangle or the Service triangle as it is commonly called, underlines the relationships between the various providers of services, and the customers…
Marketing Mix Of Surf Excel and 4Ps (Updated 2025)
The Marketing mix of Surf Excel analyses the 4Ps of Surf Excel, including Product, Price, Place, and Promotions. Surf Excel is a home care brand…
Marketing Mix Of Apollo Tyre’s and 4Ps (Updated 2025)
The Marketing mix of Apollo Tyres analyses the 4Ps of Apollo Tyres, including the Product, Price, Place, and Promotions. Apollo Tyres is a public company…
Brand Essence – Definition, Importance and Examples
Brand essence is a couple of phrases or two to three words that communicate a company’s USPs and core values that differentiate the brand from…
B2C vs B2B marketing – Difference Between B2C and B2B
What are B2B and B2C Marketing? The terms B2B and B2C stand for “business-to-business” and “business-to-consumer.” B2B marketing is when business markets and sells its…
Marketing Mix Of Jcpenney Company and 7Ps (Updated 2025)
The Marketing mix of JCPenney analyses the 7Ps of JCPenney, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of JCPenney. JCPenney…
Marketing Mix of Jindal Steels and 4Ps (Updated 2025)
The Marketing mix of Jindal Steels analyses the 4Ps of Jindal Steels, which includes the Product, Price, Place, and Promotion of Jindal Steels. Jindal Steel…
Marketing Mix Of I Can’t Believe It’s Not Butter and 4Ps (Updated 2025)
The Marketing mix of I Can’t Believe It’s Not Butter analyses the 4Ps of I Can’t Believe It’s Not Butter, including the Product, Price, Place,…
SWOT Analysis of ALLEN SOLLY
Allen Solly is originally an international brand which was established way back in 1744. It was established as a part of William Hollis and company….
Adaptive Selling & how to use it for sales
Adaptive selling is a strategy that requires the sales representative to adapt or customize the selling style based on the behavior of the customer. This…
SWOT Analysis of Bacardi
Bacardi produces and markets a range of internationally recognised spirits and wine Industry. It is one of the largest privately held company in the world….
Marketing Mix Of Aquaguard and 4Ps (Updated 2025)
The Marketing mix of Aquaguard analyses the 4Ps of Aquaguard’s marketing mix strategy, which includes the Product, Price, Place, and Promotion of Aquaguard. Aquaguard is…
SWOT Analysis of Adobe (Updated 2025)
Let’s explore the SWOT Analysis of Adobe Inc. by understanding its strengths, weaknesses, opportunities, and threats. Adobe Inc., a global leader in digital creation and…
SWOT Analysis of Bentley
Bentley is a British automobile manufacturer. It is known all over the world for its luxury cars. It was established on 18th January 1919 in…
SWOT Analysis of Costco (Updated 2025)
Let’s explore the SWOT analysis of Costco by understanding its strengths, weaknesses, opportunities, and threats. Costco Wholesale Corporation, founded in 1983, has grown into a…
Marketing Mix Of Abercrombie And Fitch and 4Ps (Updated 2025)
The Marketing mix of Abercrombie and Fitch analyses the 4Ps of Abercrombie and Fitch, including the Product, Price, Place, and Promotions. Founded 123 years ago…
Marketing Mix of Adobe and 7Ps (Updated 2025)
The Marketing mix of Adobe analyses the 7Ps of Adobe, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Adobe. With…
8 tips for a successful marketing strategy
There are many reasons that a firm should have a marketing strategy. However, making a successful marketing strategy requires several ingredients, which have to be seasoned…
Zomato Marketing Mix and 7Ps (Updated 2025)
The Marketing mix of Zomato analyses the 7Ps of Zomato, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Zomato. The…
What is the Importance of Advertising for Businesses?
Advertising is an important tool for businesses due to its ability to engage potential customers, increase sales, build brand recognition, and highlight the unique features…
What is strategic decision making and what does it involve?
One of the previous articles wrote on the importance of Operational decisions and the role that they play in any business. This article discusses more…
Marketing Mix Of Adecco and 7Ps (Updated 2025)
The Marketing mix of Adecco analyses the 7Ps of Adecco, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Adecco. Adecco…
Ambush Marketing – Definition, Types, Examples and Legality
What Is Ambush Marketing? Ambush marketing is a controversial marketing strategy where a company associates itself with a major event without paying for official sponsorship…
Marketing Mix of Absolut Vodka and 4Ps (Updated 2025)
The Marketing mix of Absolut Vodka analyses the 4Ps of Absolut Vodka, including the Product, Price, Place, and Promotions. Founded in 1879, Absolut Vodka is…
Marketing Mix Of Reliance Jio and 7Ps (Updated 2025)
The Marketing mix of Reliance Jio analyses the 7Ps of Reliance Jio, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Marketing Mix Of Royal Enfield and 4Ps (Updated 2025)
The Marketing mix of Royal Enfield analyses the 4Ps of Royal Enfield, including the Product, Price, Place, and Promotions. Royal Enfield is an Indian company…
Marketing Mix Of Santander and 7Ps (Updated 2025)
The Marketing mix of Santander analyses the 7Ps of Santander, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Santander. The…
Marketing Mix Of Singapore Airlines and 7Ps (Updated 2025)
The Marketing mix of Singapore Airlines analyses the 7Ps of Singapore Airlines, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Marketing Mix Of Standard Chartered Bank and 7Ps (Updated 2025)
The Marketing mix of Standard Chartered Bank analyses the 7Ps of Standard Chartered Bank, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and…
What are Operational Decisions and Their Role in Business?
In the dynamic world of business, operational decisions hold the key to efficiency and success. They’re the day-to-day choices that keep an organization operating smoothly….
Marketing Mix Of Allen Solly and 4Ps (Updated 2025)
The Marketing Mix of Allen Solly analyses the 4Ps of Allen Solly’s marketing mix and advertising strategy, which includes the Product, Price, Place, and Promotion…
Brand Identity – Meaning, Impact, Elements and Purpose with Examples
What is Brand Identity? Brand identity is the face of a company or product, and how it is perceived by the consumer. It is made…
Marketing Mix of UB Group and 4Ps (Updated 2025)
The Marketing mix of United Breweries analyses the 4Ps of United Breweries, including the Product, Price, Place, and Promotions. United Breweries Holding Limited was founded…
SWOT Analysis of Bausch and Lomb
Bausch and Lomb is engaged in the development and manufacturing of eye care products including contact lenses and lens care products. The company is owned…
Marketing Mix Of ACC Cement and 4Ps (Updated 2025)
The Marketing mix of ACC Cement analyses the 4Ps of ACC Cement’s marketing and distribution strategy, which includes the Product, Price, Place, and Promotion of…
