Organizations legitimize themselves by performing some function that is valued by society. A mission statement defines the basic reason for the existence of that organization….
Marketing Mix Of JBL and 4Ps (Updated 2023)
The Marketing mix of JBL analyses the 4Ps of JBL, which includes the Product, Price, Place, and Promotion of JBL. JBL is an American-origin company…
Marketing Mix of Fiama Di Wills and 4Ps (Updated 2023)
The Marketing mix of Fiama Di Wills analyses the 4Ps of Fiama Di Wills, which includes the Product, Price, Place, and Promotion of Fiama Di…
Marketing Strategy of Axis Bank
The 3rd largest private sector bank of India is Axis Bank which was previously known as UTI bank. UTI bank changed its name to Axis…
What Is Affinity Marketing? Definition and Strategies for Success
Affinity marketing is a key part of a solid and effective marketing campaign, where two or more companies work together to promote their respective brands…
SWOT Analysis of BATA
Bata is a global footwear and fashion accessory manufacturer and retailer, headquartered in Lausanne, Switzerland. Bata was founded in 1894 in Zlin, the Czech Republic…
Marketing Mix of Tylenol and 4Ps (Updated 2023)
The marketing mix of Tylenol analyses the 4Ps of Tylenol marketing strategies, including Product, Price, Place, and Promotions. Tylenol is a pain relief drug with…
Marketing Mix of Tupperware and 4Ps (Updated 2023)
The Marketing mix of Tupperware analyses the 4Ps of Tupperware, including the Product, Price, Place, and Promotions. Tupperware Brands Corporation is an industry benchmark and…
SWOT Analysis of Exxon Mobil
Exxon Mobil is a US based Multinational Corporation which operates in the Crude and natural gas sector. It was formed on November 30, 1999, by…
What are Business Goals? Definition, Examples, and Steps
Business goals are defined as the targets or accomplishments that a company wants to achieve in the near or long term. These goals can span…
SWOT Analysis of Philips
Koninklijke Philips P.V or popularly known as Philips is Dutch company based in Amsterdam and is involved in producing medical systems, consumer electronics and lighting…
Impact of Environment on organization
Every organisation has to work within a framework of certain environmental forces and there is a continuous interaction between the organisation and its environment. The…
Planning Process
The sequences of various steps in planning are in such a way that they lead to the translation of an idea into action by reaching to the state of establishing of sequences of activities. Each stage contributes to plan formulation in the following ways:
Features of Planning
Planning is an essential element for the success of any business establishment. Most of the renowned businesses that have been able to succeed in their…
Mission of a company – What is mission?
While the essence of vision is a forward looking view of what an organization wishes to become, mission is what an organization is and why…