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Home » Management articles » Oral Communication: Definition, Importance and Examples

Oral Communication: Definition, Importance and Examples

September 27, 2020 By Hitesh Bhasin Tagged With: Management articles

Oral communication is the way toward communicating information or thoughts by using words.

The incredible oral communication abilities are your pass to accomplishment in the personal, professional as well as the business world. It will also resolve the issues associated with your anxieties or nervousness that you have been facing before going for any job interview or speaking in the public.

Oral Communication

Honing your oral communication skills can help you at each phase of your profession. It enables you to verbally exchange your thoughts to one individual or group of people to get favourable outcomes. Such interactions can either be formal or informal.

Formal oral communication includes presentations at the business meeting, commencements speeches, classroom lectures, etc. while the informal form of oral communication can be Face to Face discussions, discussions at business meetings, telephone conversations, etc.

In this post, we will dive into the world of oral communication and understand its different forms, tips, and examples so that you can use it adeptly-

Table of Contents

  • What is Oral Communication?
  • Forms of Oral Communication
  • Importance of Good oral communication
  • How to enhance oral communication?
    • 1. Practice
    • 2. Informal/formal group communication
    • 3. Professional coaching
    • 4. Self-assessment
    • 5. Be confident
  • Examples of Oral Communication at Workplaces
    • Related posts:

What is Oral Communication?

Whenever an interaction takes place using spoken words, it is termed as oral communication.

No business can ever deny the importance of excellent oral communication. It is the only significant way of transmitting the information. The modern-day corporate environment seeks people with excellent oral communication skills.

Both small, as well as large businesses, work on conversational management skills to improve the overall efficiency of their organization. This oral communication can take place in several forms; let’s have a look at some of the critical forms of oral communication –

Forms of Oral Communication

Forms of Oral Communication

1. Interpersonal

When two or more than two people communicate with each other, the form of oral communication is interpersonal. Such communication often occurs when people meet in a social context.

2. Intrapersonal

Intrapersonal communication occurs when you talk to yourself. Often this form of communication is not emphasized much. People who are about to make any decision often get into intrapersonal oral communication. Intrapersonal communication has been found to increase self-awareness and mindfulness.

3. Group

As the name suggests, such oral communication occurs in groups (mostly small consisting of 5 to 10 people). This form of oral communication is meant for the relationship and the companionship. In the workplace, group communication occurs to discuss on project’s complexities and for working collaboratively.

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This form of communication is extremely helpful in getting to know other’s ideas and understand people better than ever.

4. Public

This form of communication consists of a speaker and his/her audience. Public speaking is the second name assigned to this form of communication. Here the size of the audience can be anything – ranging from merely a few people to hundreds and thousands.

This form of communication requires excellent persuading skills to convey a message to the audience effectively.

5. Mass

Mass communication uses a mode to convey messages from sender to receiver. Here a message is sent from the sender to the people across the world by using different modes like TV, radio, internet, etc.

6. Corporation

All the communications that occur within the corporation are known as corporate communication. From talking to employees to conversation among the co-workers, everything falls under the same domain.

A good and healthy corporate communication is beneficial for all-round development of the organization.

7. Intercultural

Intercultural communication occurs between the person sharing different cultural beliefs. Such a form of communication requires excellent skills as not only the knowledge of the language is the key here, but also emotional intelligence plays a significant role.

Modern-day businesses focus a lot on this form of communication due to increasing globalization.

These are the primary forms of oral communication that we can notice in our day to day life. It is essential to understand why organizations should emphasize more on developing a pleasant oral communication atmosphere within the organization –

Importance of Good oral communication

When we talk about the importance of oral communication within any organization of any size, we are talking about the importance of exchanging ideas. No business can ever deny the role of exchange of ideas within the organization. The person holding an idea might be very clear about it, but if the person is not able to transmit that idea to someone else in the organization, then it’s of no use.

Good oral communication means that the person involved in the information transmission can interpret the information in its original and valid form. Here, the stimulator and respondent, both should be good with their communication skill to transmit and receive information positively.

The efficiency and productivity of the organization as a whole can be primarily impacted by oral communication within the organization. Better will be the efficiency of the organization if the ideas are transmitted well among the members of the organization. The focus should be laid to transmit the information correctly in the first attempt itself. An influential culture of understanding is developed if the oral communication of the organization is strong.

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So, what should the organization do to improve oral communication within the organization? Let us also understand what an individual can do to themselves to improve their oral communication skills –

How to enhance oral communication?

Be confident

1. Practice

The practice is the key to excellent communication skills. You may not be good when you try to communicate the ideas for the first time, but if you keep grinding hard, sooner or later you will be able to convey the information effectively.

Organizations can conduct seminars and training sessions for oral communication practice for the members of the organization.

2. Informal/formal group communication

You can improve your communication by communicating more with your friends and colleagues. Make sure that your friends provide you with valid feedback on your efforts.

Pick what you need to improve from those feedbacks and work on those areas. You can also enhance your listening skills through such communications.

3. Professional coaching

This can come handy when trying to improve oral communication. You can take expert guidance to improve your communication skills. Moreover, such coaching conducts their practice sessions so it will be more helpful for you.

Organizations can also promote such an atmosphere for the members to take professional guidance over-improving communication skills.

4. Self-assessment

This is one of the most effective ways to improve oral communication skills. One can go for recording solo video sessions and then evaluate it to know the shortcomings.

This will improve not only confidence but also the way we communicate (communication style). Make sure that the recording sessions are not too large at the start.

5. Be confident

In the end, it’s not that complicated as you may think. Anyone can improve their oral communication skills; it’s just a matter of guidance and practice. Be confident in yourself.

Organizations should also incorporate a healthy atmosphere so that employees do not feel uncomfortable.

Examples of Oral Communication at Workplaces

1. Oral Communication utilized by Supervisors

  • Advising subordinates about the suitable game-plan
  • Assertiveness
  • Conveying input in a useful and constructive way
  • Disciplining workforce in an immediate and respectful way
  • Giving credit to other people
  • Recognizing and countering complaints
  • Showing interests in other people, getting some information about and perceiving their sentiments
  • Speaking smoothly in any event, when you’re stressed
  • Terminating staff
  • Training others to do an assignment or job
  • Using affirmative sounds and words such as “uh-huh,” “I understand,” “got you,” “without a doubt,” “I see,” and “yes” to exhibit an understanding
  • Using self-exposure to support sharing
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2. Oral Communication utilized by Team Members

  • Conveying messages compactly
  • Encouraging hesitant individuals to share input
  • Explaining a troublesome circumstance without being angry
  • Explaining that you need help
  • Paraphrasing to show your understanding
  • Posing inquiries to evoke more insight regarding explicit issues
  • Receiving feedback and criticism without defensiveness
  • Refraining from talking over and over again or intruding on others
  • Requesting input
  • Sharing your necessities, needs, or emotions without condemning or accusing

3. Oral Communication utilized by Clients

  • Anticipating the worries or concerns of others
  • Asking for explanation
  • Using open-ended inquiries to stimulate dialogue
  • Calming an upset client by perceiving and reacting to their grievances
  • Emphasizing advantages of an item, service, or proposal to convince an individual or a team
  • Noticing non-verbal prompts and reacting verbally to resolve confusion or anger related issues

4. Oral Communication utilized by Presenters

  • Enunciating each word you express accurately and clearly
  • Introducing the focus of the subject toward the start of your interaction
  • Planning communications before exchanging thoughts actually
  • Projecting your voice to occupy the room
  • Providing solid examples to outline points
  • Restating significant points towards the end of the presentation
  • Choosing language fitting to the crowd
  • Using a moderate pace while speaking, plus being confident with humility
  • Supporting your statements with facts and proof
  • Tailoring messages to various crowds
  • Telling stories to pull in the audience
  • Using humour to connect with the audiences

Final Thoughts!

These are the things organizations as well as individuals can work upon to improve their oral communication skills.

Having excellent oral communication skills is extremely important these days – from sharing ideas with colleagues to fitting in a job interview, you need it everywhere in today’s corporate world.

How important do you consider oral communication in your life?

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About Hitesh Bhasin

I love writing about the latest in marketing & advertising. I am a serial entrepreneur & I created Marketing91 because i wanted my readers to stay ahead in this hectic business world. You can follow me on Facebook. Let's stay in touch :)

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