Sales account is defined as a record of all the transactions that are happening in the business, which include the sales carried out by credit…
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Points of Parity (PoP) And Points of Difference (PoD)
The factors or features of services and products which are a cornerstone in establishing the differentiation for them is called a point of difference. Here…
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Channel Management – Definition, Steps and Problems
Definition of channel management Channel management can be defined as a process used by companies to direct and manage various marketing techniques and the parties…
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Supply Chain Management – Definition, Components, Importance
Definition Supply chain management can be defined as a system that handles the entire production flow of goods and services in the organization. It monitors…
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7 Sales Presentation Tips and How to Prepare one
Sales presentation, which is also known as the pitch, is the talk which is done to persuade or convince someone to buy something. The sales…
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What Is Fill Rate? Definition, Meaning, Formula, Examples
Fill Rate is associated with measuring the ability of an inventory in meeting the demand of the customers. So, the percentage of customers that can…
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Unit Price – Definition, Examples and Calculations
You must have faced situations when you are supposed to compare prices of items that are not sold in equal quantities. If it has confused…
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What is a Market Profile? Definition and How To Create One
Definition Market profile is the set of characteristics that can help a business entity in recognizing a market segment or a target group of population…
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What is Quality Assurance or QA? Certifications and Process
Definition Quality assurance is a method to meet customer needs, requirements and expectations in terms of price, reliability, design, functionality, and durability of a product….
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Salesmanship – Definition, Importance and Types
The term salesmanship is mainly used for the sale of goods at a personal level. However, it should not be confused with personal selling. Selling…
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What is Triple Net Lease? Meaning, Examples, Characteristics and Risk
Triple Net Lease or NNN lease is a lease where it is the tenant instead of the landlord who pays maintenance, insurance as well as…
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Ways To Sell A Product – Top 10 Ways To Sell A Product
Every company runs on the revenue and the sales department is the only department that generates revenue for the organization. It can be any kind…
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Sales Copy: What it is and How to Write Effective Sales Copy
Sales copy is very important for a business. It is very important to use the right texts, images, and words to create an impact on…
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Customer Care: Concept, Examples, & How to have Good Customer Care
Customer should always be treated with exemplary behaviour and a proper attitude because it is they who help any organization to earn profits and survive…
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Customer Experience – Concept, Examples and Strategy
To meet the demands of our evolving society, the business entities have undertaken several measures to enhance the customer experience in their company. They have…
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