Bharti Axa Life Insurance is a company which was started in 2006. It is a joint venture of a Paris-headquartered Axa group and Bharti Enterprises….
Marketing Mix Of TAG Heuer and 4Ps (Updated 2025)
The Marketing mix of TAG Heuer analyses the 4Ps of TAG Heuer, including the Product, Price, Place, and Promotions. TAG Heuer is associated with the…
Marketing Mix Of T.G.I. Fridays and 7Ps (Updated 2025)
The Marketing mix of T.G.I. Fridays analyses the 7Ps of T.G.I. Fridays, which include the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Marketing Mix Of Thomas Cook and 7Ps (Updated 2025)
The Marketing mix of Thomas Cook analyses the 7Ps of Thomas Cook, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Usage based segmentation and its application in Marketing
About 3 decades back, the tetra pack as well as sachets were difficult to come by. However, now when you go to a retail store,…
Marketing Mix of Estee Lauder and 4Ps (Updated 2025)
The Marketing mix of Estee Lauder analyses the 4Ps of Estee Lauder, which includes the Product, Price, Place, and Promotion of Estee Lauder. Estee Lauder…
Marketing Mix of Jell-O and 4Ps (Updated 2025)
The Marketing mix of Jell-O analyses the 4Ps of Jell-O, which includes the Product, Price, Place, and Promotion of Jell-O. Jell-O is a brand and…
Marketing Mix Of Jaypee Cements and 4Ps (Updated 2025)
The Marketing mix of Jaypee Cements analyses the 4Ps of Jaypee Cements, which includes the Product, Price, Place, and Promotion of Jaypee Cements. Jaypee Cements…
How to segment or differentiate between brand loyal customers?
Brand loyalty is a principle studied in depth by all major companies. In fact, in segments like FMCG and medicine, brand loyalty goes a long…
Marketing Mix of Kerala Tourism and 7Ps (Updated 2025)
The Marketing mix of Kerala Tourism analyses the 7Ps of Kerala Tourism, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Marketing Mix of Louis Vuitton and 4Ps (Updated 2025)
The Marketing mix of Louis Vuitton analyses the 4Ps of Louis Vuitton, which includes the Product, Price, Place, and Promotion of Louis Vuitton. The Louis…
Difference between Strategic marketing and marketing management
Most of our readers get confused between Strategic marketing and marketing management. This article sets out to differentiate between both of them and explain to…
SWOT Analysis of Bajaj Auto (Updated 2025)
Let’s explore the SWOT Analysis of Bajaj Auto by understanding its strengths, weaknesses, opportunities, and threats. Bajaj Auto, a prominent figure in the Indian automotive…
What is the need for Marketing strategy?
There are many reasons to define the need for marketing strategy to current businesses. Each of them is discussed below 1) The fight for market share…
The Use of Convergence Marketing for Better Reach
Definition Convergence marketing refers to customer-centric marketing in which the marketing, design, sales, and IT teams coordinate to ensure the company presents a uniform, consistent,…
Marketing strategy of Dell – Dell marketing strategy
From unconventional PC start-up to global technology leader, the common thread in Dell’s heritage is an unwavering commitment to the customer. As a leading technology…
Understanding Consumerism & how it depends on level of involvement of customer
Consumerism is an economic and social system that prioritizes purchasing products and services. Over the last century, industrialization has resulted in overproduction, with more supply…
Marketing Mix Of Rin and 4Ps (Updated 2025)
The Marketing mix of Rin analyses the 4Ps of Rin, including the Product, Price, Place, and Promotions. Rin is a home care brand and is…
Marketing Mix Of Schneider Electric and 4Ps (Updated 2025)
The Marketing mix of Schneider Electric analyses the 4Ps of Schneider Electric, including Product, Price, Place, and Promotions. Schneider Electric SE is a publicly-traded company…
Marketing Mix Of SKF and 4Ps (Updated 2025)
The Marketing mix of SKF analyses the 4Ps of SKF, including the Product, Price, Place, and Promotions. Svenska Kullagerfabriken AB is commonly referred to as…
Marketing Mix Of Swiggy and 7Ps (Updated 2025)
The Marketing mix of Swiggy analyses the 7Ps of Swiggy, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Swiggy. Swiggy…
Why brands fail – Reason for brand failures
Why brands fail is a question asked by Top management as well as the overall organization when a brand fails. During the process, no one…
SWOT analysis of TATA Motors (Updated 2025)
Let’s explore the SWOT Analysis of Tata Motors by understanding its strengths, weaknesses, opportunities, and threats. The huge Tata Group’s Tata Motors is a leading…
Marketing Mix of United Colors of Benetton (UCB) and 4Ps (Updated 2025)
The Marketing mix of UCB analyses the 4Ps of UCB, including the Product, Price, Place, and Promotions of UCB. Benetton Group is a global fashion…
Marketing Strategy of Audi – Audi marketing strategy
Audi Group has long been one of the most successful car manufacturers in the premium and supercar segment. In addition, the sales subsidiaries of the…
Marketing Mix Of Teacher’s and 4Ps (Updated 2025)
The Marketing mix of Teacher’s analyses the 4Ps of Teacher’s, including the Product, Price, Place, and Promotions. Teacher’s is also referred to as Light of…
Opportunity Analysis
Be it individuals or corporate, opportunities are always available. As an individual, you have the opportunity to become a sports professional or a management professional….
7 key elements of Marketing strategy
There are many elements of marketing strategy. However, if we were to design marketing strategy as an environment, then we will find that the 7…
Marketing Mix of Twitter and 7Ps (Updated 2025)
The Marketing mix of Twitter analyses the 7Ps of Twitter, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Twitter. Twitter…
Why customer reviews and recommendations are most important nowadays?
Word of mouth has gained immense popularity nowadays. The simple reason for this is that there is so much advertising and so many options that…
Marketing strategy of Dabur – Dabur marketing strategy
The test of a successful company is to further harness energies, align priorities and rededicate themselves for achieving even higher goals.” – V.C. Burman Dabur…
Customer empowerment and the rising power of consumers
Most customers have an opinion of how a product should be or how a company should work. In the past decades, no one listened to…
What is Above the Line Marketing? Difference between ATL, BTL & TTL
The line in marketing refers to the different types of advertising that companies use to reach their target market. Above the Line (ATL) is any…
What is Comparative Analysis? A Complete How-to Guide with Definition & Examples
Comparative analysis is an invaluable research tool that allows us to draw conclusions by juxtaposing two or more items against each other. It’s more than…
SWOT Analysis of Big Basket
Big Basket is the largest online food and grocery store of the country. They offer products from a wide range of categories that includes Vegetables…
Individual Marketing and its Impact on Today’s Business Environment
Individual marketing involves customizing an organization’s products and services to meet customers’ requirements and preferences. By utilizing customer data and insights, organizations can deploy one-to-one…
SWOT Analysis of Apollo Tyres Ltd.
Apollo Tyres Ltd. Is a tires, tubes and flaps manufacturer and marketer. The company operates in India, Africa and Europe. It is headquartered in Gurgaon,…
Marketing Mix of United Bank of India and 7Ps (Updated 2025)
The Marketing mix of United Bank of India analyses the 7Ps of United Bank of India, which includes the Product, Price, Place, Promotion, People, Physical…
Marketing Mix of Urban Company and 7Ps (Updated 2025)
The Marketing mix of an Urban Company analyses the 7Ps of an Urban Company, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and…
SWOT Analysis of Aviva Life Insurance
Aviva Life Insurance (Aviva India) is a joint venture between Dabur Invest Corp and Aviva plc, a British assurance company. In 2016, Aviva plc increased…
