With more than 200 years of experience, Citibank is making the life of its clients easier by helping them with their investment & saving decisions….
Brand Strategies
This category covers Marketing strategies of various Brands from multiple Industries. We analyze the mission, vision, STP and other strategies of Brands.
Marketing Strategy of Bank of America – Bank of America Marketing Strategy
The world’s renowned financial institution Bank of America has a full range of financial products/ services from asset management to investing & banking, to address…
Marketing Strategy of AT & T – AT & T Marketing Strategy
AT & T is the world’s largest communication company with more than 140 years heritage of innovation and technological advancements offering solutions in next-generation TV,…
Marketing Strategy of Cox & Kings – Cox & Kings Marketing Strategy
The travel & tourism company Cox & Kings was founded in 1758 and since then it has emerged as a prominent player in the industry….
Marketing Strategy of ACC Cements – ACC Cements Marketing Strategy
From last 8 decades, ACC cement (formerly known as the associated companies Ltd) is playing a pioneering role in nation building through supplying its quality…
Marketing Strategy of Costa Coffee
Founded in 1971 by the Italian brothers Costa Coffee has emerged as a leading coffee chain in the world with 3000+ coffee shops and 4200+…
Marketing Strategy of HSBC Bank – HSBC Bank Marketing Strategy
HSBC bank with 150 years of experience of catering financial needs of the customers has evolved as a global fortune 500 company by serving around…
Marketing Strategy of Siemens – Siemens Marketing Strategy
Operating in more than 190 countries globally and having the expertise and long heritage of 160 years has helped the company in being a leader…
Marketing Strategy of Colors – Colors Marketing Strategy
In the entertainment industry, the role of TV channels is changing from mere being broadcasting daily serial to shaping the society and showing a clear…
Marketing Strategy of CNN – CNN Marketing Strategy
Launched in 1980 this Time Warner news channel American brand has been successful in garnering a large share market internationally the 24*7 hrs news segment….
Marketing Strategy of China Mobile – China Mobile Marketing Strategy
With 820 million mobile customer base and 312 million 4G services users in China, China mobile is leading the voice services and data services business…
Marketing Strategy of Cisco – Cisco Marketing Strategy
California-based Multinational corporation manufactures and design and distributes network equipment. Following customer-centric approach and built to order approach for making its services available to end…
Marketing Strategy of Hyundai Motors
Hyundai Motor Co. is a South Korean automobile MNC which started its operation in 1967 and it never looked back. It is mainly in manufacturing…
Marketing Strategy of Chevrolet – Chevrolet Marketing Strategy
Founded in 1911 and headquartered in Michigan Chevrolet has been popularly known as Chevy a company established and is operating & selling automotive and related…
Marketing Strategy of Hitachi – Hitachi Marketing Strategy
Founded in 1910 by Namihei Odaira Hitachi is highly diversified conglomerate operating in eleven businesses namely Digital Media, Consumer Products, Information and Telecommunication Systems, Electronic…
Marketing Strategy of IBM – IBM Marketing Strategy
International business machine corporation (popularly known as IBM) headquartered in New York, United States got incorporated on 1911 as Computer Tabulating Recording company which later…
Marketing Strategy of Verizon – Verizon Marketing Strategy
Verizon is a technological and networking company which design, build and operate worldwide networks, Mobile telephony and information systems which help the companies to grow…
Marketing Strategy of British Petroleum – British Petroleum Marketing Strategy
British Petroleum being world’s leading oil and gas company (based on market capitalization; 2015) have a talent pool of more than 80,000 employees across the…
Marketing Strategy of Land Rover – Land Rover Marketing Strategy
Land Rover is the part of the British multinational automotive company Jaguar Land Rover Automotive Plc. and is a subsidiary of the Indian automaker Tata…
Marketing Strategy of Absolut Vodka – Absolut Vodkav Marketing Strategy
Founded in 1879 in Ahus, Sweden the company was established by Lars Olsson Smith. Smith’s liquor business became the foundation for the government monopoly due…
Marketing Strategy of Chevron Corporation
The largest energy company operate in upstream business – deals in natural gas, deep water, shale & tight resources and exploration; a downstream and chemical…
Marketing Strategy of Compaq – Compaq Marketing Strategy
Founded in 1982, the company started its initial operation through manufacturing some of the advanced PC of its time for IBM and other IT companies…
Marketing Strategy of Cinemax Channel – Cinemax Marketing Strategy
Launched in 1980 Cinemax is the American pay cable & Satellite television network owned by the subsidiary of Time Warner. It was launched by Time…
Marketing Strategy of Huawei – Huawei Marketing Strategy
Being present in 170 countries around the world and serving more than one-third of the world’s population has enabled the company to carry on its…
Marketing Strategy of SHELL – SHELL Marketing Strategy
Founded in 1907 after the merger two companies Royal Dutch Petroleum Company (public limited company of England) and the shell transport and trading co. ltd.,…
Marketing Strategy of Facebook – Facebook Marketing Strategy
Facebook was founded on 2004 by Mark Zuckerberg and team with a mission to engage, connect people and share their life’s moments. It helped people…
Marketing Strategy of Baidu – Baidu Marketing Strategy
Founded in the year 2000 by Mr Robin Li, a creator of hyperlink analysis technology, Baidu is a search engine platform, a product/ service which…
Marketing Strategy of Mitsubishi Corp – Mitsubishi Corp Marketing Strategy
Based out in Tokyo Japan Mitsubishi Corporation is conglomerate founded in 1950. With total employee strength of more than 68300, it has emerged as a…
Marketing Strategy of Walt Disney – Walt Disney Marketing Strategy
The diversified multinational mass media and entertainment company was founded in 1923 by Walt Disney and Roy O. Disney. The American multinational is the leader…
Marketing Strategy of Microsoft – Microsoft strategy
Founded in 1975 by Bill gates, Microsoft, the American MNC is the technology giant which is making the life of the people around the globe…
Marketing Strategy of Dettol – Dettol Marketing strategy
Reckitt Benckiser India Ltd (RBIL) is a fully owned subsidiary of Reckitt Benckiser Plc, world’s No.1 Company in household cleaning, is the parent company which…
Marketing strategy of Flipkart – Flipkart strategy analysis
Leading E-commerce giant of India, Flipkart have 75 million registered users who had helped the company to achieve 5 billion dollar GMV (Gross merchandise value)…
Marketing Strategy of Aquaguard – Aquaguard marketing strategy
Segmentation targeting and positioning in the Marketing strategy of Aquaguard. “Aquaguard has a clear segmentation of people who want clean water. This is more of…
Marketing strategy of Dabur – Dabur marketing strategy
The test of a successful company is to further harness energies, align priorities and rededicate themselves for achieving even higher goals.” – V.C. Burman Dabur…
Marketing Strategy of Axis Bank
The 3rd largest private sector bank of India is Axis Bank which was previously known as UTI bank. UTI bank changed its name to Axis…
Marketing strategy of Coca cola – Coca cola marketing strategy
Coca Cola is world’s leading soft drink maker and operates in more than 200 countries around the world. It sells a variety of sparkling and…
Marketing strategy of Cadbury – Cadbury marketing strategy
Segmentation, targeting, positioning in the Marketing strategy of Cadbury The segmentation of Cadbury products is based on mix of demographics, behavioural & psychographic factors; like on…
