The converse is an American Shoe company and was founded in the year 1908. It produces lifestyle brand footwear, apparel, and skating shoes. Since 2003,…
Brand Strategies
This category covers Marketing strategies of various Brands from multiple Industries. We analyze the mission, vision, STP and other strategies of Brands.
Marketing Strategy of Lays – Lays Marketing Strategy
In the year 1932, Herman W. Lay established a small business in Nashville, Tennessee and started selling potato chips, it then was bought by Herman…
Marketing Strategy of the Body Shop – Body Shop Strategy
The Body Shop is a British skincare, perfume, and cosmetics company and was founded in the year 1976 by Dame Anita Roddick. She started the…
Marketing Strategy of Reebok – Reebok Marketing Strategy
Reebok is an English apparel and footwear company and since 2005 it is a subsidiary of the sports giant Adidas. It produces and distributes ranges…
Marketing Strategy of Uniqlo – Uniqlo Marketing Strategy
Uniqlo is an apparel brand that is a wholly owned subsidiary of Fast Retailing Co. Ltd. The brand is Japanese casual wear, retailer, manufacturer and…
Marketing Strategy of Johnson and Johnson
This article discusses the Marketing Strategy of Johnson and Johnson. Johnson and Johnson is one of the most highest valued brands in the market and…
Marketing strategy of Lipton Tea
Lipton Tea British brand of tea named after its founder Thomas Lipton and currently owned by Unilever was founded as a small shop in Glasgow,…
Marketing Strategy of Qantas Airlines
Starting its operation in the year 1920, Qantas Airlines has become the flag carrier of Australia and countries largest fleet size, international flights and destinations….
Marketing Strategy of Starwoods
Headquartered in Stamford, Connecticut a subsidiary of Marriot International since September 2016 Starwood Hotels and Resorts Worldwide LLC at that point of time owned over…
Marketing Strategy of Reliance Industries Limited
It was the year 1957 when Dhirubhai Ambani returned to India after a stint with A. Besse& Co., Aden, Yemen and started a small yarn…
Marketing strategy of Target Corporation
Headquartered in Minneapolis, Target Corporation was founded by George Dayton under the name Goodfellow Dry Goods in June 1902 before being renamed as Dayton’s Dry…
Marketing Strategy of Pantene
Pantene is owned by Procter & Gamble and is an American Brand of hair care products. The name Pantene is based on Panthenol which is…
Marketing Strategy of Tata Motors
Headquartered in Mumbai Tata Motors (formerly known as TELCO acronym form for TATA Engineering and Locomotive Company) are an Indian multinational automotive manufacturing company and…
Marketing Strategy of L’Oréal
L’Oréal the personal and beauty care French company was founded by Eugène Schueller in the year 1909. The company with so many brands in its…
Marketing Strategy of LG
The Korean conglomerate giant was popularly known as Lucky-GoldStar has the presence over more than 100 countries worldwide with its subsidiaries such as Zenith, LG…
Marketing Strategy of LAKME
Lakme is the Indian Cosmetic brand owned by Hindustan Unilever Ltd. founded in 1952. The brand Manufacture, Market and sell beauty and cosmetics products worldwide…
Marketing Strategy of HTC
High Tech Computer Corporation popularly known as HTC Corporation is the Computer electronics company based out in Taiwan. The Taiwanese company manufactures and sells smartphones…
Marketing Strategy of HDFC Bank
As a part of liberalizing the Banking industry Housing Development Finance Corporation Limited (HDFC) was given in-principle approval by Reserve Bank of India in 1994…
Marketing Strategy of Himalaya
It all started in 1930 when the idea of contemporizing the Ayurveda by Mr. M. Manal gave birth to the company Himalaya. It opened its…
Marketing Strategy of Budweiser
Introduced in 1876 this American Brand is the biggest brand of the Anheuser-Busch InBev. in its portfolio. The Budweiser beers are filtered and are available…
Marketing Strategy of Ola Cab
The founder of the Cab aggregator which builds up online Marketplace for Taxi, Bhavish Aggarwal started its entrepreneurial venture in the year 2010 when he…
Marketing Strategy of Fox Entertainment
The Fox Entertainment Group formed in 1979 is popularly known as Twenty-First Century Fox, Inc. (formerly known as News Corporation), is an American entertainment company that operates in global media and entertainment industry….
Marketing Strategy of Foster’s
The Australian Beer group was founded way back in 1887 by William & Ralph Foster who had interests in soft drinks & brewing. Although the…
Marketing Strategy of Fiat
Fiat Automobiles, the Italian automobile manufacturer is the largest automobile manufacturer in Italy and is a part of Fiat Chrysler Automobiles which was formed in…
Marketing Strategy of Blue Dart – Blue Dart Marketing Strategy
Voted as a Most Trusted Brand by Reader’s Digest for the 11th consecutive year, the Company Blue Dart has emerged as a logistics company with…
Marketing Strategy of BBC – BBC Marketing Strategy
The British Broadcasting Corporation popularly known as BBC is a British public service broadcaster has London as its headquarters. It is the world’s oldest national…
Marketing Strategy of Baskin Robbins – Baskin Robbins Marketing Strategy
The world’s largest chain of specialty Ice-cream shop was founded in 1945 by Burt Baskins and Irv Robbins and is known for its slogan 31…
Marketing Strategy of Bajaj Auto Ltd. – Bajaj Auto Ltd. Marketing Strategy
Bajaj Auto is engaged in the business of manufacturing and distribution of automobiles such as motorcycles, commercial vehicles etc. and its accessories. The Company sells…
Marketing Strategy of Patanjali – Patanjali Marketing Strategy
The 10 years old FMCG Company Patanjali is the fastest growing company in India as per CLSA & HSBC data. Founded by Acharya Balkrishna and…
Marketing Strategy of Nestle – Nestle Marketing Strategy
Nestle is one of the largest company in food processing industry in terms of revenue & profitability. It is fortune 500 company which is serving…
Marketing Strategy of Air India – Air India Marketing Strategy
The government-owned enterprise operating with the fleet of Airbus & Boeing aircrafts has been founded by the J. R. D Tata as Tata Airlines in…
Marketing Strategy of Deutsche Bank – Deutsche Bank Marketing Strategy
Founded in 1870 the European Bank is among the top 20 private banks of the world providing corporate banking and investment services in more than…
Marketing Strategy of Nescafe
Starting its operation in 1938 Nescafe has come a long way to emerge as a significant player in the market dealing with more than 5000…
Marketing Strategy of Jaguar – Jaguar Marketing Strategy
Jaguar is a car brand in luxury segment. It is a part of British car manufacturer Jaguar Land Rover which was acquired by an Indian…
Marketing Strategy of Intel – Intel Marketing Strategy
From being a world’s largest chip maker company to the manufacturer of microprocessors, integrated circuits, graphics cards and mobile phones; Intel has been successful in…
Marketing Strategy of Paypal – Paypal Marketing Strategy
Paypal was established in 1998 and it became wholly owned subsidiary of eBay in the year 2002 but in the year 2015, Paypal Holdings Ltd….
Marketing Strategy of Emirates – Emirates Marketing Strategy
The Dubai-based international aviation company Emirates Group is wholly owned by Government of Dubai and has many subsidiaries such as Emirates airlines, Dnata, Emirates Skycargo,…
Marketing Strategy of Android – Android Marketing Strategy
The popular mobile operating system has been developed by Google to take over the players of the time who are in Symbian, iOS or any…
Marketing Strategy of Barclays – Barclays Marketing Strategy
Barclays being 325-year-old banking financial institution is offering products such as investment banking, Wealth management services, International Cards etc. for both retail & corporate customers….
Marketing Strategy of Axa – Axa Marketing Strategy
AXA is a French MNC with its presence in more than 60 countries around the world. Its business portfolio consists of Investment and advisory services,…
