Globalization is simply the process through which integration and interaction of countries, companies, and people across the globe. The process is as a result of…
The Business category consists of detailed articles on Business Management and is a great place to start your Business Journey.
How To Give An Excellent Business Presentation
Presentations are a great part of organizations all over the world. From time to time, you will be tasked with giving presentations to various stakeholders…
Value For Money Products And Their Advantages
Value is often defined from various perspectives depending on the standpoint of the individual. Everyone will tell you what they think the value is all…
What Constitutes A Good Code Of Ethics For Your Organization?
Irrespective of the size of business, it is mandatory for every organization to have a code of conduct. The essence of the same is to…
Five Simple Ways to Market Your Local Business
Marketing your local business is a project that every business owner must take seriously. There are many ways to market a local business. The steps…
8 fantastic ways to manage multiple businesses efficiently
Some people have a very focused behavior – They will concentrate and focus on one business and grow that one business consistently. They are known…
How to make your business more efficient by upgrading technology?
Every single day the average business owner is introduced to all sorts of new apps, gadgets, and technology that promises the world but doesn’t always…
10 Easy ways to rebuild and market your business image
Sometimes, businesses falls out of favor over time. It’s just part of being in the marketplace. The changing of the tides, however, doesn’t have to…
Promoting your business with an Event
Draw Energy Into Your Business With A Well Promoted, Locally Themed Event Promoting your business with an Event is the best thing you can do…
Horizontal integration – Definition, Examples, Advantages
Definition Horizontal integration happens when two or more companies producing the same or similar goods or providing the same/similar services merge together to produce a…
8 lessons from McDonald’s on marketing & business management
If you are a franchise owner, or if you are running a small business, then you will always be thinking of expanding your business. God…
Characteristics of Business Market
Business markets are defined as all organisations that procure products or services that are consequently used in manufacturing other goods and facilitating service for other…
Difference between business markets and consumer markets
One of the most common mistakes people make, when it comes to commercial transactions is thinking that business markets (B2B) are the same as consumer…
Business Expansion – The number 1 success strategy
For a company to be successful, there are numerous requirements. Other experts will say that the marketing mix needs to be spot on. Or that the…
How using mobile app can help small businesses with more visibility?
From 2010 to 2012, revenue for Pandora, the popular music streaming service that utilizes a mobile app, went from $55 million to $274 million. During…
How to market a play school business?
This was a question asked by one of the readers at Marketing91. He is a headmaster at a play school and wanted to know how…
How to balance part time business and full time job?
Many of us want to start a part time business with our full time job so that we can have a better bank balance. However,…
Startup marketing strategies – Great ideas for new businesses
Startups are becoming more and more common in the digital age. However, without proper marketing, it’s easy for your startup to be nothing more than…