Starting a blog/website nowadays is not a difficult task but increasing its visibility and improving rank is the huge task we face afterward. This is…
Difference Between Effectiveness and Efficiency
There are many words in English that have similar meanings that most of the times, people get confused in their application. In this article, we…
What are Sales Leads? Types, Sources and Advantages
In business sales lead is a person individual or an organization which has shown interest in the product or services of a company. There are…
Porter’s Diamond Model – Concept, Strategy and Examples
Porter’s Diamond model is an economic model that is developed by Michael Porter that aims to highlight and explain on why particular industries or nations…
3 Main Types of Franchises – 3 Franchise Models
A franchise is a fantastic way to do business. This is because the brand is already established by someone else and because they require distribution…
Beginners Guide to Employee training and development
Training is a program that is conducted by the organization to help an employee to learn new skills or attain knowledge with the main focus…
12 Types Of Management Information Systems (MIS)
A management information system is an advanced system to manage a company’s or an institution’s information system. it is a computerized database to organize and…
Marketing Mix of Wendy’s and 7Ps (Updated 2025)
The Marketing mix of Wendy’s analyses the 7Ps of Wendy’s, including the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Wendy’s. Wendy’s Company…
SOAR analysis – Examples, Model, Concept, and Template
There are many different strategic tools available for a firm which help them in decision making and deciding a way forward. One of them is…
Brand Equity Definition and Importance
Brand Equity is defined as the premium charged by the company for its particular product or service offered as it has a renowned and recognized…
What is Website Engagement? Why is it important for online business?
In this article, we will discuss the website engagement metrics which is often a highly debated topic in the blogosphere. For every online business to…
Difference between Strategy and Planning – Strategy versus Planning
In a business environment, planning and strategy are two words that you will come across frequently. It is very important to have a clear understanding…
Difference Between Introvert and Extrovert – Introvert vs Extrovert
Like most of the personality types of human beings, being introvert and extrovert is also not absolute. Still, most of the people, identify their personality…
Revenue vs. Sales: What’s the Difference with a Comparison Table
Did you know that in the world of business, revenue and sales are often used interchangeably, but they have distinct differences? Sales refer to a…
Difference Between Externship and Internship – Internship vs Externship
Most of the students are quite well-versed with the term internship, but they have no or a little knowledge about externship programs. However, both externship,…
Difference between Task and Activity
More often than not the terms task and activity are used interchangeably. These words appear similar which is why they can create confusion for most…
Characteristics and Types of Entrepreneurs based on Classification
An entrepreneur is a person who exercises or displays initiative by organizing or starting a venture to take advantage of an opportunity. An entrepreneur is…
What are the Responsibilities of a Store Manager?
A store manager is required in Retail stores, chain stores, Department stores, supermarkets, and DIY stores. It is the responsibility of a store manager to…
Types of interviews in Qualitative Research
The purpose of the qualitative research interview is to study the experiences, views, or belief of an individual on a specific subject or topic. In…
What is Sales Compensation? Importance, Types & Uses
Keeping the sales team motivated and providing them enough compensation to encourage them to get more sales is the top priority of every organization which…
10 Types Of Sales Strategies to Increase Sales
Sales strategy is the action plan to hit the numbers and achieve sales targets. What is a methodical plan which is devised in order to…
Different Types of Sales Commission
Employees in sales’ jobs get a base salary along with commission on the basis of total numbers of units sold by them or reaching the…
Understanding Facebook Page Navigation
For those who are new to the world of Facebook, knowing about Facebook page navigation is really important. With the help of navigation, you will…
What is Sales Channel Development? Phases, Advantages and Disadvantages
Generating more and more revenue is one of the biggest challenges for salespeople and companies do their best to make most out of working hours…
What is Sales Channel? Functions of Channel Marketing Distribution
The means to sell a customer is called a sales channel. The sales channel is different from the distribution channel which includes the customer delivered…
Sales Coaching – Purpose, Need, Process, Advantages & Disadvantages
For any sales team, achieving sales targets is the only criterion for measurement of performance. The increasing sales numbers can be achieved by a performing…
What is Sales cadence? Importance, Advantages & Disadvantages
Planning is very important in sales. You must have a well-designed and well-thought plan whether you are writing a sales proposal or you are preparing…
How to use Social media effectively? Tips for Effective Social Media Usage
If you have spent a lot of time on the platform of social media and you still don’t know how to use social media effectively,…
How to be Humble? 10 Ways To Be Humble and Practice Humbleness
Humbleness is a virtue found in very few people nowadays. We live in a competitive society where individuality is encouraged and humility is considered a…
How to be Mature? 10 Ways To Be and Behave Maturely
Maturity is not about your age but your mindset. It is how you think, behave and treat yourself and others. Experience counts and matters a…
How to be Polite? Learn Politeness from the 10 Qualities of Polite People
Respecting the emotions and feelings of people interacting with you through your considerate behaviour is a form of politeness. It is considered as an essential…
How to be Smart? 10 Ways To Be Smart and Benefit from it
Smartness is a wonderful integration of both intelligence and knowledge and you cannot be smarter without the other two traits. It depends on your perspective…
13 Ways To Bargain if you want something at low price
Bargaining is an art that can help you in saving some money through your negotiating skills. It is an acceptable technique that people have been…
What is Relative Advantage? Concept, Advantage and Application
E.M. Rogers, who was a sociology professor at Ohio State University, was the first one to identify Relative Advantage in 1962 when he published Diffusion of Innovation….
How To Build Trust? 16 Ways to Build Trust and be Trustworthy
Trust is the basic foundation of any relationship in both professional and personal capacity. Honesty is the key that results in trust and sustains a…
10 Qualities of an Effective Team Leader
A team is created by mingling individuals of different personalities and the team leader is the one who molds them together so that they can…
What is Brand Brief? Components of Brand Brief and Examples
Brand Brief is the beacon of the brand and it is one of the most crucial documents talking about the brand’s values, objectives, ethos, vision,…
What is Activity Report? Role of Activity Report for management
Marketing activity involves a hierarchy. The top management takes important decisions and formulates goals and objectives to be realized by means of effective marketing. The…
6 Types of Business Plans most Commonly used for Funding or Planning
The starting point for any successful business is a properly formulated business plan. Without a business plan, the business is just like a body roaming…
Four Types of Business Resources
The resources which are important to the organization and create a value proposition in service to its customers and deliver the product to the customers…
