The types of market you are in determines the type of business strategy you need to have. Strategies for consumer markets are completely different from…
Green Business strategies – SWOT of green business
Green business involves manufacturing of products that produce limited carbon footprints; they may require fewer resources to produce & consume less energy or emit fewer…
10 Amazing Cold Calling Tips and Advice For Closing Prospects
Most salespeople hate cold calling because it involves a lot of physical work and also you have to face rejection many a times from potential…
Process of Gap analysis – The 3 Step Gap Analysis Process
Gap analysis is used to find out the gap between a companies potential and its actual standing in the market. There will always be a…
Marketing Mix of HTC and 4Ps (Updated 2025)
The Marketing mix of HTC analyses the 4Ps of HTC, which includes the Product, Price, Place, and Promotion of HTC. High-Tech Computer Corporation, known as…
What is PEST Analysis? Factors, Applications and Uses
What Is PEST Analysis? PEST analysis (Political, Economic, Social, and Technological) is defined as a framework used to evaluate political, economic, social, and technological factors…
Walmart Marketing Mix and 7Ps (Updated 2025)
The Marketing mix of Walmart analyses the 7Ps of Walmart, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Walmart. Walmart…
Three factors to consider before formulating a marketing strategy
A marketing strategy generally gives a long term plan for the company to reach the number 1 or number 2 position in the market. On the other…
SWOT Analysis of Bollywood
Strengths in the SWOT analysis of Bollywood Bollywood is no more a ‘Made in India’ brand; Bollywood has become an international brand having its global presence…
Marketing Mix of Maggi and 4Ps (Updated 2025)
The Marketing mix of Maggi analyses the 4Ps of Maggi, which includes the Product, Price, Place, and Promotion of Maggi. Maggi is one of the…
21 Startup Marketing Strategies for 2025
The number of startups in the United States is the highest globally, reaching 75,056. However, it is worth noting that only 40% of these startups…
Marketing Mix of TVS Motors and 4Ps (Updated 2025)
The Marketing mix of TVS Motors analyses the 4Ps of TVS Motors, which includes the Product, Price, Place, and Promotion of TVS Motors. TVS Motors…
Marketing Mix of LIC and 7Ps (Updated 2025)
The Marketing mix of LIC analyses the 7Ps of LIC, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of LIC. Life…
Marketing Management Process: A 5-Step Guide
The marketing management process goes through various stages to ensure the success of a product in an organization. In a challenging business environment, with a…
5 Evergreen sources of prospects
Any sales person will say that to make a strong sales pipeline, you need a strong list of prospects. It is easy to say that…
Marketing Mix of Maruti Suzuki and 4Ps (Updated 2025)
The Marketing mix of Maruti Suzuki analyses the 4Ps of Maruti Suzuki, which includes the Product, Price, Place, and Promotion of Maruti Suzuki. Maruti Suzuki…
Marketing Mix of Amul and 4Ps (Updated 2025)
The Marketing mix of Amul analyses the 4Ps of Amul, including the Product, Price, Place, and Promotions. The Amul marketing mix has combined all the…
Pepsi Marketing Mix and 4Ps (Updated 2025)
The Marketing mix of Pepsi analyses the 4Ps of Pepsi, including the Product, Price, Place, and Promotions. Pepsi Marketing Mix has helped the Pepsi brand…
Marketing Mix of Subway and 4Ps (Updated 2025)
The Marketing mix of Subway analyses the 4Ps of Subway, including the Product, Price, Place, and Promotions. Subway is a franchise that has fast food…
SWOT Analysis of ICICI Bank (Updated 2025)
Let’s explore the SWOT Analysis of ICICI Bank by understanding its strengths, weaknesses, opportunities, and threats. Since 1994, ICICI Bank has led Indian banking innovation…
Positioning by Product Characteristics
Positioning can be done by using product characteristics or the customer benefits associated with the product. In essence, the positioning by product characteristics strategy relies…
Marketing Mix Of Coca-Cola and 4Ps (Updated 2025)
The Marketing mix of Coca-Cola analyses the 4Ps of Coca-Cola, including the Product, Price, Place, and Promotions. The Coca-Cola Marketing Mix has laid down the…
SWOT analysis of IDBI Bank (Updated 2025)
Let’s explore the SWOT Analysis of IDBI Bank by understanding its strengths, weaknesses, opportunities, and threats. A major Indian bank, IDBI Bank has a long…
5 reasons to form a marketing strategy
A marketing strategy is devised by the firm to know exactly where it stands in the competitive environment and what strategy it needs to implement…
Marketing Mix of Dettol and 4Ps (Updated 2025)
The Marketing mix of Dettol analyses the 4Ps of Dettol, including the Product, Price, Place, and Promotions. Dettol is a trusted brand and operates under…
Adidas Marketing Mix
The Adidas marketing mix 4Ps is the framework that has helped the company in creating a solid foundation for key strategies like product strategy, marketing…
SWOT Analysis of Hyundai Motors (Updated 2025)
Let’s explore the Swot analysis of Hyundai Motors, a leading automotive company, by understanding its strengths, weaknesses, opportunities, and threats. Hyundai Motor Company was established…
The importance of Secondary market research
Secondary market research will always have second priority over primary market research. However, in many cases, secondary market research itself plays a pivotal role. Such…
SWOT Analysis of Dabur
Dabur which was essentially an ayurvedic pharmaceutical company forayed into the fruit-based drinks segment with the introduction of the Dabir Real Juices. Indian brands were…
Secondary Market Research for Beginners
Secondary market research can very simply be stated as research which can be done from your desk or without getting involved in the field. This…
SWOT Analysis of Oracle Sun
Oracle acquired sun for for $7.4 billion, the acquisition strategy is basically adapted by giants to increase their market share and technology presence to cater…
SWOT Analysis of Axis Bank (Updated 2025)
Let’s explore the SWOT Analysis of Axis Bank by understanding its strengths, weaknesses, opportunities, and threats. One of India’s largest private sector banks, Axis Bank…
SWOT Analysis of Coca-Cola (Updated 2025)
Let’s explore the SWOT Analysis of Coca-Cola by understanding its strengths, weaknesses, opportunities, and threats. In the global beverage market, Coca-Cola is a giant known…
SWOT Analysis of Maruti Suzuki (Updated 2025)
In this Article, We discuss the SWOT Analysis of Maruti Suzuki which includes the Strengths, Weaknesses, Opportunities and Threats that Maruti Suzuki has. Maruti Suzuki…
SWOT Analysis of Tata nano and why it failed to deliver
NANO which is a brain child of Ratan Tata raised hope for a lot of Middle class families by giving them the status of owning…
Marketing Mix of Dominos and 4Ps (Updated 2025)
The Marketing mix of Dominos analyses the 4Ps of Dominos, which include the Product, Price, Place, and Promotion of Dominos. The Dominos marketing mix framework…
What is Experimental Research? Definition, Design Types & Examples
Whether it’s running lab tests, conducting field studies, or creating simulations, experimental research is all about diving deep into unexplored territories. It’s about asking daring…
Marketing Mix of Flipkart and 7Ps (Updated 2025)
The Marketing mix of Flipkart analyses the 7Ps of Flipkart, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Flipkart. Flipkart…
Marketing Mix of Madhya Pradesh Tourism and 7Ps (Updated 2025)
The Marketing mix of Madhya Pradesh Tourism analyses the 7Ps of Madhya Pradesh Tourism, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and…
Chanel Marketing Mix
The Chanel marketing mix four Ps have created a comprehensive framework so that it can target elite customers and gain a competitive advantage in the…
