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Home » Marketing articles » Top 10 Australian Brands in the world

Top 10 Australian Brands in the world

September 20, 2018 By Hitesh Bhasin Tagged With: Marketing articles

Australian brands are in great demand these days. The Australian brands are seen across the world and are liked by all fashion lovers. This article introduces to the top 10 most popular Australian brands globally.

Table of Contents

  • 1) Realisation Par
  • 2) Zimmerman
  • 3) Gorman
  • 4) One Teaspoon
  • 5) Alice McCall
  • 6) Seed Heritage
  • 7) C/MEO Collective
  • 8) Senso
  • 9) Sol Sana
  • 10) Bassike
  • Conclusion

1) Realisation Par

Australian Brands - 1

Australian Brands

Realisation Par is a clothing brand that was founded by Alexandra Spencer &Teale Talbot. This brand is a concept that arose from the shared mindset of the inspiring women around us. The company creates individual pieces other than collections. This will enable to provide unique items to women where each and every piece adds one’s style and makes a comfort for women who use it.

The various products of Réalisation Par are designed carefully by their creative team in Los Angeles and Australia. It is then produced by their factory team located in China. The garment prints of Realisation Par are original and each of their print is trademarked to their brand exclusively.  The products of realization par are available through online store realisationpar.com.

It is not tied up with other online store and hence it is available only with their online store. Their online store provides an exchange or cancels process as well. Due to their availability of products, Realisation Par is considered one of the top Australian brands in the world.

2) Zimmerman

Australian Brands - 2

A top American luxury brand of fashion, Zimmerman was established during the year1991 by two sisters, Nicky and Simone. Their first store was introduced during the year 1992 in Sydney. This brand presents ready-to-wear collections at the New York Fashion Week every year in Australia and the USA.

Their products include Swim Separates, Accessories, and kids. This brand has received numerous awards and recognition like Australian Fashion Laureate, AFI Best Swimwear Designer, Prix de Marie Claire Best Swimwear Designer, and Prix de Marie Claire Best Swimwear Brand. The brand has also been a member of the Australian Fashion Week Advisory Board. It was also a mentor for the QANTAS Spirit of Australian Youth Awards.

The store has been located in almost 27 locations across Australia, UK, and the USA. The Zimmerman collections are stored globally and also maintain the showroom in London, Sydney, France, Los Angeles, and New York. Due to the quality of products, Zimmerman is considered as one of the top Australian brands in the world.

3) Gorman

Australian Brands - 3

During the year 1999, Lisa Gorman launched her brand at a new boutique in Fitzroy, Melbourne. The boutique had a collection that titled ‘less than 12 degrees’. It was a great success at the first offering and was also considered as the beginning of something special. Over the years, the Gorman brand has become an iconic part of in the Australian fashion domain.

Gorman’s design has a distinctive handwriting that reinforces its style, from its fanciful signature prints, guiding knitwear and unique color palettes. For its dated and tribal references, Gorman is carefully modern and is inspired by the local culture and artists who surround them, especially in Lisa’s local Fitzroy. The company also introduced the Gorman organic during the year 2007 to increase environmental awareness by manufacturing innovations in fabric production. The Gorman organic provides their customers, a maintainable choice without any compromise in good design and quality.

The materials used in Gorman fabric are organically farmed and manufactured without pesticide and are certified organic. Due to their innovation in products and their focus on the environment, Gorman is considered as one of the top Australian brands in the world.

4) One Teaspoon

Australian Brands - 4

One Teaspoon is the original trendy brand for luxury denim, accessories, and clothing for women, men, and kids, and home decor. The company was established by Jamie Blakey during the year 2000, this company initially designed clothes for herself and then the brand flourished. Emerging from the extensive design inspiration and the current trends, each collection is naturally both edgy and wearable. The company continuously creates iconic denim shorts, ready-to-wear apparel and pushes the boundary for creating exclusive women and men wear.

The brand focuses not only denim pieces but also reinventions of old and modern lines, bowed legs, crotch styles, raw hens, low slung options, and unique vintage styles that are prepared from re-purposed vintage premium denim that is sourced across the globe. Due to their great collections, One Teaspoon is considered one of the top Australian brands in the world.

5) Alice McCall

Australian Brands - 5

Alice McCall was established during the year 2004, is a famous brand of fashion designer, Alice McCall. The company has a strong focus on the complicated listing, which changes every season. The design of the brand is unique and remains feminine.

The main feature of this brand is the graphic use of space and color, usage of fabric techniques and experimenting with it, and develops custom in-house designed laces. The designs produced by Alice McCall can be recognized instantly as the creation of Alice McCall. Over the years of its formation, Alice McCall collections can be accessed through the online boutique, 171 whole stockiest and 13 boutiques in Australia. This brand is popular in the international level at across 36 countries.

Few of the celebrities who are regularly spotted in Alice McCall collections are Katy Perry, Beyonce, Josephine Skriver, and Kylie Minogue. Due to their great unique designs and visibility, Alice McCall is considered as one of the top Australian brands.

6) Seed Heritage

Australian Brands - 6

Also a top Australian brand, Seed Heritage was formed during the year 2000. The brand started off as kids wear boutique by having a single shopfront in Armadale, Victoria. Right from the beginning, the main focus of this brand was on the focus to create beautiful, unique designs and its products were manufactured from natural fibers and fabrics.

Over the years, the company’s product range expanded to include few more collections like baby collection and followed by women’s apparel and later a range for teens.  The company has also launched a fun, sparkly range for girls aged 1 to 10. The company connects with customers by providing a great retail experience. The brand believes in great design, good customer service, and high-quality products. The stores of Seed Heritage are designed in a way to showcase the history of the brand it carries.

The store is a destination for all the clothing requirements. Every care is taken to update the collection of the store monthly to make sure that the product is available always. Due to their great designs and quality of work, Seed Heritage is considered as one of the top Australian brands in the world.

7) C/MEO Collective

Australian Brands - 7

Established during the year 2010, C/MEOhas been designed to build the brand’s own signature by the use of directional prints, heavy outlines, and premium fabrics. Each and every piece has been created through their innovation that forms a great collection of products.

Each garment of C/MEO collection has been interpreted in their own way thereby motivating the design team to regularly strive for new heights. The apparel produced by the company includes tops, pants, skirts, shorts, outerwear, shoes, and many more.  The brand combines the premium materials with multiple premium fabrics for many pieces that fit naturally and fashionably into any wardrobe.

The famous models are off the shoulder knit dresses, silk dresses, and pleated shirts. Due to its brand value, C/MEO is considered as one of the top Australian brands in the world.

8) Senso

Australian Brands - 8

Also a top Australian brand, Senso was established during the year the 80’s. It is a popular Australian footwear brand that was initially formed by a couple, Scarlett and Kim Meller. At the time when they noticed a gap in the market for high-quality fashion footwear at a feasible rate, they had launched Senso.

Over the years, the couple’s three daughters, Alicia, Skye, and Imogen also joined with the family business by adding a new youthful touch into the design and marketing. By this, the brand has maintained its freshness and has attracted new audiences. Since the year of formation, Senso is style conscious and focuses on its vision to deliver shoes starting from wardrobe staples to eye-catching shapes. It also has a unique point of view, a touch of fun, and an edge.

The brand has a great digital presence and an online community of about 300,000 fans. It is also seen in various fashion spreads worldwide, right from the pages of Vogue and Elle to Grazia and In Style. As Senso is a popular brand, it is considered one of the top Australian brands in the world.

9) Sol Sana

Australian Brands - 9

Also a top Australian brand, Sol Sana is a woman’s footwear brand. This brand produces great designs while infusing attitude into the brand. Its design has a strong focus on clean minimal design, rich leathers, craftsmanship, and the finest materials and trims. This brand merges comfort and wears ability with for high-quality styles for international catwalks.

The various products of Sol Sana are flats, boots, heels, slides, and shoes. Their products are also available through online purchase and currently, they ship the products to places like the United States, Australia, Canada, and New Zealand.

The company has been successful in strengthening its international presence by getting further distribution networks in Southeast Asia. Due to their great products and its brand value, Sol Sana is considered one of the top Australian brands in the world.

10) Bassike

Australian Brands - 10

Established during the year 2006, Bassike was founded by Mary Lou Ryan and Deborah Sams. The company produces high-end designs and construction which has a commitment to sustainable manufacturing. The company has also launched the original collection of organic cotton jersey before the company has produced denim.

The company produces various products for women and men. They even produce multiple apparels of denim for men and women. Their products are available online and their timely offers and discount enable many customers to this brand.

Due to their unique products catering to the apparel requirement of men, women, and kid Bassike is considered one of the top Australian brands in the world.

Conclusion

All the brand industries are moving at a very fast pace to achieve their business goals and objectives. Fashion products linked to brands are welcomed by people of all age groups.

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About Hitesh Bhasin

I love writing about the latest in marketing & advertising. I am a serial entrepreneur & I created Marketing91 because I wanted my readers to stay ahead in this hectic business world.

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