The year 2021 has seen highs and lows of every kind, and its impact has been felt on all the industries of the world. Factories have shut down, and laborers have returned home because of the pandemic, which directly impacted manufacturing and ultimately profit margins. One sector that has held its head high despite such difficulties is the technology industry, which has slowly and steadily returned to full strength and seen unprecedented growth of up and above 10%.
The concept of work-from-home has been in existence for many years, but it has proved a blessing for the technology sector in the year 2021. Almost all the companies switched to this mode so that they could utilize it to their advantage. The technology brands worldwide in 2021 have shown other sectors how to use the available resources, communicate, and work effectually.
The top 20 technology brands worldwide in 2021 include
1. Apple
With a brand value of 352.21 billion US dollars, Apple has emerged as an effective leader amongst the top 20 technology brands worldwide in 2021. It has shown a growth of up 14% from last year’s brand value estimated at 309.58 billion US dollars.
The information technology company has forayed into several related industries like electronics, software, and hardware. Apple has a reputation for being the best in business, and this is reflected through its figures. The technologically advanced company boasts of 262.2 billion US dollars and a market cap of 1.90 trillion dollars.
2. Microsoft
Bill Gates laid the foundation of Microsoft, and even he could not have predicted its fame, growth, and success in the years to come. His revolutionary approach has helped the company gain the second spot in the list of top 20 technology brands worldwide in 2021.
Microsoft is up 30% from last year’s brand value of 251 billion US dollars to 326.54 billion US dollars this year. The technology company has fingers in several sectors like cloud computing, artificial intelligence, machine learning, hardware, and software. It has posted its annual revenues at 142 billion US dollars and a market capitalization of 1.6 trillion US dollars.
3. Google
Google works as a subsidiary of its parent company Alphabet Inc under its CEO Sunder Pichai. It had the distinction of being the most valuable brand in the year 2017.
Google has shown a growth of up 5% at 323.6 billion US dollars from last year’s brand value estimated at 309 billion US dollars. This technology brand has been ranked at the third position in the list of top 20 technology brands worldwide in 2021.
4. Tencent
At 4th position in the list of the top 20 technology brands worldwide in 2021 is the Chinese conglomerate Tencent. It has shown a growth of 15% in brand value, and now from last year’s figures of 131 billion US dollars, it has risen to 150.8 billion US dollars.
The technology-based company Tencent is associated with e-commerce, web portals, social networking, search engine, the internet, artificial intelligence, etc. It has posted annual revenues of 57.414 billion US dollars and a market cap of 636.05 billion US dollars. It also boasts of more than 1 billion daily active users of its online services.
5. Facebook
At a fifth position in the list of top 20 technology brands worldwide in 2021 is Facebook that has shown a downward slope in brand value from 151 billion US dollars to 147.19 billion US dollars. It boasts of annual revenues of 70.7 billion US dollars and a market cap of 764.74 billion US dollars.
With an estimated employee count of 48,268, Facebook has become one of the most valuable and expensive brands in the global arena. Developed by Mark Zuckerberg, this social network has a daily active user base of more than 2 billion.
6. IBM
Despite showing a downward slope of 3%, IBM is in the top 20 technology brands 2021. Its brand value of 86 billion US dollars has dropped to 83.66 billion US dollars.
IBM is a B2B technology brand associated with cloud-based artificial intelligence and value-added analytics. The company posted its revenues at 79.591 billion US dollars in the year 2019
7. SAP
Being steady in these turbulent times is no mean feat, which is what SAP has managed to do. With a brand value of 57.57 billion US dollars, it is placed at seventh position in the list of top 20 technology brands worldwide in 2021
SAP is a German corporation that is associated with developing enterprise software. This multinational company has a worldwide presence, and with revenues of 27.55 billion Euros, has managed to carve a niche place for itself in the technology sector.
8. Instagram
Instagram was at the twelfth position in terms of brand value in 2019 at 28 billion US dollars. It has surpassed its expectations and shown tremendous growth of 47% in brand value with 41.50 billion US dollars. Currently, it is placed at the eighth position, and this is a remarkable feat.
Instagram is an American origin brand that has proved itself one of the highest influencers on social media platforms. The video and photo-sharing app is available in thirty-two languages and has 382 million followers to its name.
9. Accenture
Even after showing a growth of 6%, Accenture has dropped a place in the list of top 20 technology brands worldwide in 2021. In the year 2019, it was placed at the eighth position with a brand value of 39 billion US dollars, and in the year 2021, its brand value is 41.43 billion US dollars.
The American-Irish company Accenture is associated with professional services. It serves clients worldwide and has posted its revenues for the year 2021 at 44.33 billion US dollars.
10. Intel
With a 17% growth in the brand value, Intel has entered the list of top technology brands in the year 2021. Last year its brand value was 32 billion US dollars, and currently, it occupies the tenth position with a brand value of 37.25 billion US dollars.
Intel is a technology company that deals primarily in semiconductors. It posted a market cap in 2021 at 204.27 billion US dollars and revenues at 71.9 billion US dollars.
11. Adobe
Adobe was at the thirteenth position in terms of brand value in 2019 at 28 billion US dollars. It has shown an incredible growth of 29% in brand value with 35.90 billion US dollars and is currently placed at the eleventh position
Adobe Inc is a computer software company with a market cap of 215.64 billion US dollars. This American multinational corporation with headquarters in San Jose has posted revenues for 2019 at 11.17 billion US dollars.
12. Samsung
With a 7% growth in brand value, Samsung has entered the list of top 20 technology brands worldwide in 2021. In the year 2019, it was at the tenth position with a brand value of 30 billion US dollars, and currently, it occupies the twelfth position at 32.58 billion US dollars.
Samsung is a private conglomerate associated with aircraft engineering, shipbuilding, household appliances, and electronics. It posted a market cap in 2021 at 328.59 billion US dollars and revenues at 197.69 billion US dollars.
13. Salesforce
Salesforce is a cloud specialist technology company with a multi-vendor and multi-cloud approach. It has shown a 13% increase in its brand value at 30.48 billion US dollars compared to last year’s figures of 27 billion US dollars
With a market cap of 181.15 billion US dollars and revenues of 17.1 billion US dollars in 2021, the American technology company has been a force to reckon with in recent years.
14. LinkedIn
LinkedIn serves a worldwide area under its parent company Microsoft Corporation. This social networking service is associated with the internet industry and, by May 2021, had a user base of 706 million members.
LinkedIn is a company that was down to a seventeenth position in terms of brand value at 23 billion US dollars in 2019. Currently, it has shown an upward graph of 31% and is at 14th position with a brand value of 29.93 US billion dollars
15. Huawei
The Chinese technology company Huawei has managed to maintain its position at 15th in the top 20 technology brands worldwide in 2021. It has shown a growth of 9% and has increased its brand value from 27 billion US dollars to 29.41 billion US dollars
Huawei is associated with telecom equipment, semiconductors, and consumer electronics. It has posted its revenues at 122 billion US dollars.
16. Oracle
With a 2% growth in brand value, Oracle has entered the list of top technology brands worldwide in 2021. It has maintained its position at number sixteen in the list. The company’s previous brand value was at 26 billion US dollars and currently is at 26.925 billion US dollars.
The B2B technology company Oracle deals primarily in cloud computing, computer hardware, and enterprise software. It posted a market cap in 2021 at 169.48 billion US dollars and revenues at 39.07 billion US dollars.
17. Cisco
Although Cisco has shown a downward slope of 9%, it is placed at seventeenth position in the top 20 technology brands list. Its brand value of 29 billion US dollars has dropped to 26.25 billion US dollars.
Cisco is a B2B technology brand associated with cloud-based artificial intelligence, networking hardware and software, and value-added analytics. The company posted its market cap at 200.26 billion US dollars in the year 2021
18. Dell Technologies
Dell Technologies is associated with both the software and hardware sectors. The company posted its revenues at 90.6 billion US dollars.
Although Dell has changed its position from twenty to eighteen, the technology company has shown a downward slope of 2%. Its current brand value is placed at 18.19 billion US dollars compared to last years at 18 billion US dollars
19. Xiaomi
The Chinese origin company Xiaomi has maintained its position at 19th for consecutive years of 2019 and 2020. It has shown a downward slope of 16% and has decreased its brand value from 20 billion US dollars to 16.644 billion US dollars
Xiaomi is associated with computer hardware and consumer electronics industries. It has posted its revenues at 31.297 billion US dollars in the year 2019.
20. Baidu
In the list of top 20 technology brands worldwide in 2021, Baidu is placed at the twentieth position from the previous year’s high of the eighteenth. Its brand value has dropped 29% from 21 billion US dollars to 14.840 US billion dollars.
The Chinese origin multinational company is associated with artificial intelligence and internet-based products. It is also a search engine and provides mapping services through Baidu Maps.
Technology brands have outpaced other sectors and have become a dominant force that is currently driving economic growth. They are the ones that have stolen the limelight and paved a distinctive way for other sectors so that everyone can emerge winner in these challenging times with sheer determination, effort, and hard work.
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