Gone are those days when handbills, wall paintings, posters, and hand painted board signs were the most prominent ways for marketing a movie. Actors never…
What is Customer Development?
Customer development is a framework businesses use for deciding whether a product can fulfill the specific needs of the target customers. It is a component…
SWOT Analysis of Facebook (Updated 2025)
Let’s explore the Swot analysis of Facebook, a global social networking giant, by understanding its strengths, weaknesses, opportunities, and threats. Facebook, created in 2004, has…
Customer Value Proposition
A customer value proposition is the sum total of benefits or values a vendor promises to a customer. These value additions can range from monetary…
Intensive growth
What is Intensive Growth? Intensive growth is when a firm grows by expanding its product line or its market reach. Thus, if a firm introduces…
Marketing Mix of Costa Coffee and 4Ps (Updated 2025)
The Marketing mix of Costa Coffee analyses the 4Ps of Costa Coffee, which include the Product, Price, Place, and Promotion of Costa Coffee. What Café…
Marketing Mix of Reliance Industries and 7Ps (Updated 2025)
The Marketing mix of Reliance Industries analyses the 7Ps of Reliance Industries, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
SWOT of Maruti Ecco
Ecco from Maruti Suzuki is a successful vehicle after the recovery from its versa!! The SWOT of Maruti Ecco discusses the strengths, weaknesses, opportunities and…
PlayStation Marketing Mix and 4Ps (Updated 2025)
The Marketing mix of PlayStation analyses the 4Ps of PlayStation, including the Product, Price, Place, and Promotions. The PlayStation marketing mix has helped the brand…
SWOT Analysis of Pizza Hut (Updated 2025)
Let’s explore the SWOT Analysis of Pizza Hut by understanding its strengths, weaknesses, opportunities, and threats. Yum-owned Pizza Hut Pizza brands have grown from a…
Product Management – Example, Types and Career
To be effective in product management, you must comprehensively grasp the customer’s requirements and guarantee that the product fulfills them. Good communication skills and strategic…
Market follower strategies
The rule of business is that when you are a market leader, there are definitely going to be market followers. Many companies come out with…
Marketing Mix of Sunfeast and 4Ps (Updated 2025)
The Marketing mix of Sunfeast analyses the 4Ps of Sunfeast, including the Product, Price, Place, and Promotions. In 2003, ITC stepped into manufacturing biscuits and…
Marketing Mix of Pizza Hut and 7Ps (Updated 2025)
The Marketing mix of Pizza Hut analyses the 7Ps of Pizza Hut, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Counter-Marketing – A Demarketing Tactic with Examples, Strategies & FAQs
Counter-marketing is a form of marketing that works to counteract certain types of marketing and advertising campaigns. This type of marketing is usually used when…
