Organizations vary in their structure and the structure is decided by the type of business an organization is involved in, leadership style of the founder,…
What is a Centralized organization and how does it work?
Organizations vary in their structure and the structure is decided by the type of business an organization is involved in, leadership style of the founder,…
Core benefit proposition and its role in Marketing
Core benefit proposition is that proposition put forward by a company which talks about the main and the most important benefit that a consumer would…
Top 17 Puma Competitors & Alternatives in 2025
The top Puma Competitors are Nike, Inc, Adidas AG, Reebok, Fila, ASICS Corporation, Brooks Sports, Inc., Converse, New Balance and others. Business Pundits term Puma…
SWOT analysis of Kia Motors (Updated 2025)
Let’s explore the SWOT Analysis of Kia Motors by understanding its strengths, weaknesses, opportunities, and threats. From steel pipes and bicycle parts in 1944 to…
Odd Even Pricing and its application in Marketing
Odd even pricing is extremely common to find these days and is being used widely. Many producers have started using this for a range of…
Maybelline SWOT Analysis (Updated 2025)
Let’s explore the SWOT Analysis of Maybelline by understanding its strengths, weaknesses, opportunities, and threats. Maybelline also known as Maybelline New York is an American…
Transformational Leadership explained with examples
Many, many people around the globe deliver lectures or write articles and books about leadership every day. Leadership is a very complicated term to be…
5 Sources of power in an Organization
Power! This is something that is more commonly heard in discussions regarding international politics, war or sports. Seldom is this word used in sophisticated business…
SWOT Analysis of Olay
Olay is American skin care brand. Olay originated in the year 1949 in South Africa. It is extracted from the Oil of Olay. The name…
What Is Core Product? Definition, Importance, Examples
A layman may see a product as a physical structure they buy, but it is more than that. Marketers design and market items using product…
Marketing Strategy of Parle – Parle Marketing Strategy
Starting its operations in 1929 with just 12 People, Parle Company has come a long way in the last 8 decades. It has emerged as…
Top 18 Reebok Competitors & Alternatives in 2025
The top Reebok Competitors are Nike, Fila, PUMA, Brooks Sports, Inc., New Balance, Converse, Under Armor, Asics, K-Swiss and others. Reebok International LTD is a…
SWOT Analysis of Johnson & Johnson (Updated 2025)
Let’s explore the SWOT Analysis of Johnson & Johnson by understanding its strengths, weaknesses, opportunities, and threats. Johnson & Johnson, an American global corporation, has…
What are Trade Promotions? Types & Advantages
Trade promotions are a key driver in the exciting world of sales and marketing. They’re like the secret sauce that can spice up a brand’s…
