Brand Competition can be defined as the rivalry between the companies offering the similar line of products or services in the same target market and…
Top 13 Colgate Competitors & Alternatives in 2025
The top Colgate Competitors are Crest, Sensodyne, Pepsodent, Close up, Oral-B, Aim, Aquafresh and others. Colgate is a well-known brand of personal care that is…
What is Manufacturer Branding?
To understand manufacturer brand, let us divide the phrase Manufacturer branding into two. Dealing with the manufacturer at first, a manufacturer is someone who is…
Top 20 Lakme Competitors & Alternatives in 2025
The top Lakme competitors are M.A.C, L’Oreal, Maybelline, Covergirl, Colorbar, Revlon, Avon and others. Lakme, owned by Hindustan Unilever is a famous Indian cosmetic brand….
What is Brand Communication?
Definition of Brand Communication Brand Communication is an important part and tool of brand management by which the companies inform, persuade, enlighten, teach, remind, and…
Top 12 Johnson & Johnson Competitors & Alternatives in 2025
The Top Johnson & Johnson competitors are Pfizer, Novartis, Glaxo Smith Kline, Bayer, Merck, Abbott, Roche and others. Johnson & Johnson is American multinational pharmaceutical…
Top 20 Pepsi Competitors & Alternatives in 2025
The top Pepsi competitors are Coca-Cola, Dr. Pepper Snapple, Red Bull, Dabur Real juice, Mondelez, General Mills, Kellogg’s and others. The company, PepsiCo manufactures Pepsi…
What is differential pricing?
As the name itself states, differential pricing refers to different prices applied in the market based on various factors such as geography, external environment or…
Top 16 ITC Competitors & Alternatives in 2025
The top ITC Competitors are HUL, P&G, Nestle, Godrej Consumer Products, Godfrey Philips India Ltd, Danone, Coca-Cola, Colgate and others. An Indian company based out…
Top 15 Nivea Competitors & Alternatives in 2025
The top Nivea Competitors are Vaseline, Ponds, Clinique, Johnson and Johnson, Lakme, Dove, Olay and others. A famous skin care brand, Nivea was established in…
Top 11 Emirates Competitors & Alternatives in 2025
The top Emirates competitors are Etihad Airways, Qatar Airways, Lufthansa, Fly Dubai, Malaysia Airlines, Turkish Airlines, Saudi Arabian Airlines and others. Emirates Airlines is a…
Top 14 Hilton Competitors & Alternatives in 2025
The top Hilton Competitors are Marriott, Hyatt, Peninsula, Mandarin Oriental, Aman, Ritz Carlton, Intercontinental, Four Seasons and others. Hilton group of hotels was established back…
Marketing Strategy of Dove
The personal care & skincare brand Dove is the flagship brand of the FMCG giant Unilever. It was introduced by the MNC in the year…
Top 19 Hewlett Packard Competitors & Alternatives in 2025
The top Hewlett Packard Competitors are Lenovo, Apple, Dell, Samsung, ASUS, Acer, IBM and others. Formerly abbreviated as HP, it is one computer and Technology…
Marketing Strategy of L’Oréal
L’Oréal the personal and beauty care French company was founded by Eugène Schueller in the year 1909. The company with so many brands in its…