The Bowman’s Strategy Clock was developed by the two famous economists Cliff Bowman and David Faulkner. The main focus of the model is to make…
What is the Hedgehog Concept?
The Hedgehog Concept was developed by the famous American Business consultant Jim Collins highlighting on the various factors that how a person or a company…
Top 17 Aldi Competitors & Alternatives in 2025
The top Aldi Competitors are Lidl, Biedronka, Penny Market, Salling group A/S, NettoMarken-Discount, Schwarz Gruppe, Dollar Tree and others. Aldi, a famous retail industry is…
Top 15 Scotch Brands in The World in 2025
In this article, we list the top 15 Scotch brands in the world. Scotch whiskies have been in huge demand over the years because of…
Top British Fashion brands in 2018
London provides a great choice of British designers. Britain has developed and produced popular brands in the world. British fashion has always been admired for…
Top Global Brands in the World in 2025
The top global brands in the world have managed to stay ahead of the game and prove their dominance in the global markets. They have…
Marketing Strategy of AVON
The vision statement of the company clearly states their segment- women. Company’s primary target group is working women, between 25-35 years having career aspiration. Since…
Marketing Strategy of Reliance Industries Limited
It was the year 1957 when Dhirubhai Ambani returned to India after a stint with A. Besse& Co., Aden, Yemen and started a small yarn…
Marketing strategy of Target Corporation
Headquartered in Minneapolis, Target Corporation was founded by George Dayton under the name Goodfellow Dry Goods in June 1902 before being renamed as Dayton’s Dry…
Marketing Strategy of Maruti Suzuki
Founded in 1983 as a joint venture between Government of India and Suzuki Motor Corporation, Japan, with a motto of motorizing India, Maruti Suzuki India…
What are Dynamic Capabilities and their role in Strategy?
Dynamic Capability can be defined as the inherent capability of the organization to optimally and purposefully adapt and catapult the organization’s resource base. This management…
Who is a Content Creator? Advantages and Success of Content Creators
If you have been on the internet in 2018 for any length of time, then you might have heard the term “Content Creator” thrown loosely…
Top 17 Fountain Pen Brands in 2025
Hey there! Imagine having a magic pen that makes writing fun and looks fantastic. That’s what a fancy fountain pen can do! We’re going on…
The 5 P’s of Strategy explained
The 5 P’s of Strategy model was developed by the Canadian management scientist Henry Mintzberg with an objective to develop five distinguished strategic visions for…
Marketing strategy of Pepsodent
An American brand of toothpaste first Introduced in the year 1915 by Pepsodent company of Chicago which was later acquired by Unilever in the year…
