Branding can be defined as the process of curating a distinctive and a unique name and image of the company or a product in the…
4 Types of conflicts in an Organization
Conflict is a clash of opinion or interest between opposing or varying parties. We often encounter conflict at various places right from personal life to…
SWOT Analysis of Yves Saint Laurent
Saint Laurent popularly known as Saint Laurent is a French luxury fashion house founded by Yves Saint Laurent and his partner Pierre Berge in the…
What is Dynamic Pricing Model? Examples, Importance, Advantages and Disadvantages
Dynamic pricing is basically that business strategy in which the entities (companies) set up prices for both the product and the services provided by them…
Marketing Strategy of Johnson and Johnson
This article discusses the Marketing Strategy of Johnson and Johnson. Johnson and Johnson is one of the most highest valued brands in the market and…
SWOT Analysis of HCL Technologies (Updated 2025)
Let’s explore the detailed SWOT Analysis of HCL Technologies by understanding its strengths, weaknesses, opportunities, and threats. HCL Technologies is a global IT services leader…
20 Types of Brands in the Market
A design, name, symbol or any other feature that distinguishes the product of an organization from its competitors is called a brand. Brands are associated…
SWOT Analysis of IOCL (Updated 2025)
Let’s explore the SWOT Analysis of IOCL by understanding its strengths, weaknesses, opportunities, and threats. Indian Oil Corporation Limited (IOCL) is India’s largest commercial oil…
7 Types of Social Media Channels & How You Can Use Them
If you are aware of the world of social media, then there is a chance that you are familiar with all the popular social networking…
23 Types of Business Models Examples
Essentially business model is the way how a company makes money. A business model describes the way an organization creates value and money and how…
How to Appreciate Customers? 10 Ways To Show Appreciation to Customers
Personal attention is a great way in showing your appreciation to a customer. Listening attentively, showing concern are sure signs of caring that brings the…
What is Brand Adaptation? Brand Adaptation Examples and Challenges
The concept of Brand Adaptation calls for the reuse and a minor change in the visual, typographical or messaging elements of a brand and its…
Bill of Exchange – 11 Types of BoE Explained with Meanings & Examples
An instrument which is used for the settlement of debts is called bills of exchange. It is prepared by a person who is entitled to…
What is Sound Logo? How to Create an Audio Logo?
Definition: A sound logo is an auditory representation of a brand, as it is a type of trademark that uses sound to identify the origin…
14 Types of Business Expenses
Just like profits are a necessary part of businesses, expenses which are another side of profits, are an integral part of businesses. To run an…
