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Wheel of consumer analysis – Forming marketing strategy after analysing customers

February 14, 2018 | By Hitesh Bhasin | Filed Under: Strategy

Wheel of consumer analysis

Whenever you form a marketing strategy, there are many things that you have to consider. Over a period of years, many concepts have been put…

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SWOT Analysis of Aquaguard – Aquaguard SWOT Analysis

November 29, 2018 | By Hitesh Bhasin | Filed Under: SWOT of Brands

SWOT analysis of Aquaguard

Aquaguard is almost synonymous with water purification. Eureka forbes is the company which owns the brand name Aquaguard and markets its water purifiers under it….

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SWOT of Zapak

January 27, 2019 | By Hitesh Bhasin | Filed Under: SWOT of Brands

SWOT analysis of Zapak

Zapak is one of the leading gaming portals of India. Mainly dealing with Flash based games. Here is the Internal Analysis / SWOT of Zapak,…

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Marketing Mix of Nokia and 4Ps (Updated 2025)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

Marketing mix of Nokia

The Marketing mix of Nokia analyses the 4Ps of Nokia, which includes the Product, Price, Place and Promotion of Nokia. Nokia is one of the…

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Mintzberg’s 10 school of thoughts for Strategy formulation – School of thoughts in management

December 18, 2024 | By Hitesh Bhasin | Filed Under: Strategy

10 schools of thought of Strategy formulation by Mintzberg - 2

Many companies and marketing managers have dedicated staff for strategy formulation. It is a very important process for the company, as it tells the future…

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Marketing Mix of Godrej and 4Ps (Updated 2025)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

Marketing mix of Godrej

The Marketing mix of Godrej analyses the 4Ps of Godrej, which includes the Product, Price, Place, and Promotion of Godrej. Godrej is an Indian public…

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Marketing Mix of McDonalds and 7Ps (Updated 2025)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

McDonalds Marketing Mix.

The Marketing mix of McDonalds analyses the 7Ps of McDonalds which includes the Product, Price, Place, Promotion, People, Physical Evidence and Process of McDonalds. McDonald’s…

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SWOT Provogue

December 11, 2018 | By Hitesh Bhasin | Filed Under: SWOT of Brands

swot of provogue

The SWOT of provogue lists out the strengths, weaknesses, opportunities and threats for the provogue brand. Strengths Value creating partnership with customers and suppliers: Provogue…

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SWOT Analysis of Dettol – Dettol SWOT Analysis

January 2, 2019 | By Hitesh Bhasin | Filed Under: SWOT of Brands

SWOT analysis of Dettol - 2

Dettol is one of the top brands from the house of Reckitt benckiser. It is known to be a household brand and is the first…

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The Johari window for personal awareness and team building

January 6, 2021 | By Hitesh Bhasin | Filed Under: Human Resources

Johari Window

The johari window is a technique which helps people know more about themselves, which helps them in adapting better to their surroundings. Quite simply, if…

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SWOT Analysis of BPCL

February 3, 2019 | By Hitesh Bhasin | Filed Under: SWOT of Brands

SWOT Analysis of BPCL - 2

BPCL is an Indian-controlled refining company. It is one of the biggest corporations in the world. It specialises in refining, processing and distributing petroleum products…

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SWOT Analysis of Canon (Updated 2025)

December 18, 2024 | By Hitesh Bhasin | Filed Under: SWOT of Brands

Let’s explore the SWOT analysis of Canon by understanding its strengths, weaknesses, opportunities, and threats. Canon Inc. is a Japanese multinational company and one of…

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Difference between product marketing mix and service marketing mix

May 14, 2025 | By Hitesh Bhasin | Filed Under: Marketing

Difference between product marketing mix and service marketing mix

Many of our readers ask questions about the product marketing mix and service marketing mix. In fact, I recently had some people preparing a service…

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Marketing Mix of Zurich Insurance and 7Ps (Updated 2025)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

Marketing Mix of Zurich Insurance

The Marketing mix of Zurich Insurance analyses the 7Ps of Zurich Insurance, including the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Zurich…

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What is product form pricing? And when is it applicable?

June 12, 2023 | By Hitesh Bhasin | Filed Under: Marketing

Product form pricing

When you own a company, you need to see that each and every aspect and department is working fine. One such element which needs extra…

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