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Marketing Strategy of Close up – Close up Marketing Strategy

March 6, 2018 | By Hitesh Bhasin | Filed Under: Brand Strategies

Marketing Strategy of Close up - 3

Launched in 1967 by the Parent company Unilever the Close up brand has emerged as a global player in the toothpaste market over the period…

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Marketing Strategy of Cinemax Channel – Cinemax Marketing Strategy

March 9, 2018 | By Hitesh Bhasin | Filed Under: Brand Strategies

Marketing Strategy of Cinemax Channel - 3

Launched in 1980 Cinemax is the American pay cable & Satellite television network owned by the subsidiary of Time Warner. It was launched by Time…

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Value For Money Products And Their Advantages

December 19, 2017 | By Hitesh Bhasin | Filed Under: Business

Value For Money 1

Value is often defined from various perspectives depending on the standpoint of the individual. Everyone will tell you what they think the value is all…

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Marketing Strategy of FedEx – FedEx Marketing Strategy

December 18, 2024 | By Hitesh Bhasin | Filed Under: Brand Strategies

Marketing Strategy of FedEx - 3

Founded in 1973 by Frederick Wallace Smith, FedEx has come a long way to emerge as a leading player in the logistic and services industry…

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Marketing Strategy of Marlboro – Marlboro Marketing Strategy

March 6, 2018 | By Hitesh Bhasin | Filed Under: Brand Strategies

Marketing Strategy of Marlboro - 3

Famous for its long association with motorsport events Marlboro has come a long way to emerge as a popular Cigarettes brand globally.  The brand was…

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What are Key Performance Indicators and their role in evaluation?

December 19, 2017 | By Hitesh Bhasin | Filed Under: Human Resources

Key Performance Indicators 1

Key performance indicators or KPIs are basically success indicators that are used in evaluating the effectiveness and success of different functions within the organization. Although…

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Marketing Strategy of Oracle – Oracle Marketing Strategy

March 6, 2018 | By Hitesh Bhasin | Filed Under: Brand Strategies

Marketing Strategy of Oracle - 3

Oracle Corp. was founded in 1977 by Lawrence J. Ellison, Robert Nimrod Miner and Edward A. Oates. Headquartered in California it has emerged as an…

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SWOT Analysis of Bridgestone Tyres

March 16, 2019 | By Hitesh Bhasin | Filed Under: SWOT of Brands

SWOT analysis of Bridgestone tyres - 3

Bridgestone tyres has been present in India for close two decades now and has been registering consistent growth. A favorite supplier for Tier 1 Original…

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Voluntary Resignation By Employees And Reasons They Happen

August 13, 2018 | By Hitesh Bhasin | Filed Under: Human Resources

Voluntary Resignation 1

Voluntary resignation refers to the situation where an employee decides to terminate his contract or service with the organization in his or her volition. It…

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SWOT Analysis of CEAT Tyres (Updated 2025)

December 18, 2024 | By Hitesh Bhasin | Filed Under: SWOT of Brands

SWOT Analysis of CEAT Tyres

Let’s explore CEAT Tyres’s SWOT analysis by understanding its strengths, weaknesses, opportunities, and threats. Ceat Tyres Limited is a company started in Turin and based…

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Marketing Strategy of General Electric – General Electric Marketing Strategy

March 6, 2018 | By Hitesh Bhasin | Filed Under: Brand Strategies

Marketing Strategy of General Electric - 3

Founded by Thomas A. Edition in 1878, General Electric has grown into a multi-fold organisation being present in the diversified set of businesses & industry….

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SWOT Analysis of Mr. Muscle

April 22, 2019 | By Hitesh Bhasin | Filed Under: SWOT of Brands

SWOT analysis of Mr. Muscle - 3

Mr. Muscle is one of the famous FMCG home care brands in the Indian market. It falls into the category of disinfectant cleaner. The genesis…

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SWOT Analysis of Sony Playstation (Updated 2025)

December 18, 2024 | By Hitesh Bhasin | Filed Under: SWOT of Brands

Swot analysis of Sony PlayStation (1)

Let’s explore the SWOT Analysis of Sony Playstation by understanding its strengths, weaknesses, opportunities, and threats. Sony PlayStation is a towering gaming industry giant known…

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Marketing Strategy of Huawei – Huawei Marketing Strategy

March 3, 2018 | By Hitesh Bhasin | Filed Under: Brand Strategies

Marketing Strategy of Huawei - 3

Being present in 170 countries around the world and serving more than one-third of the world’s population has enabled the company to carry on its…

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How to achieve Premium Positioning for a brand or a product?

June 12, 2023 | By Hitesh Bhasin | Filed Under: Marketing

Premium Positioning - 2

One of the problems of the modern era of marketing is that there is competition everywhere. Go to any industry you want, you will see…

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