Beauty brands are here to stay for good as they continue to redefine the standards of beauty through their quality products repeatedly. It is a…
What is Global Marketing?
Companies seeking worldwide brand status need a global marketing plan. Understanding global markets and consumers is essential to creating advertisements that resonate with each audience….
Top 10 Alibaba Competitors & Alternatives in 2025
Alibaba is a top e-commerce company that was formed during the year 1999 and is headquartered in Zhejiang, China. It is an online platform for…
Top 9 Abercrombie and Fitch Competitors & Alternatives in 2025
The top Abercrombie and Fitch Competitors are American Eagle Outfitters, H&M, Forever 21, Gap, Tommy Hilfiger, J Crew, Urban Outfitters, Zara and Uniqlo. Abercrombie and…
What is Sales Analysis? Why is it important?
For every company, Sales is the ultimate revenue generator which takes care of all costs and expenses. While Sales may be achieved easily or in…
What is B2B Sales? Process of B2B Sales
An abbreviation of Business-to-Business, B2B selling involves companies or salespersons who sell products or services to other companies. When the selling is done by companies…
Top 13 H&M Competitors & Alternatives in 2025
The top H&M competitors are Zara, Uniqlo, Gap, ASOS, Macy’s, American Eagle Outfitters, Abercrombie and Fitch and others. The Hennes&Mauritz (H&M) group is headquartered in…
Sales Budget | Process, Importance & Examples
Like every department, even the Sales department has a budget and adhering to that budget is very important since the Sales Budget is a basic…
Top 19 BMW Competitors & Alternatives in 2025
The top BMW Competitors are Audi, Mercedes, Jaguar, Volvo, Lexus, Skoda, Honda, Hyundai, Range rover and others. A multinational automobile company, Bayerische Motoren Werke (BMW)…
Procurement Management – Process, Stages, and Benefits
The process of Procurement Management can be defined as the method by which items are purchased from external suppliers in the market. The process involves…
Top 13 Ponds Competitors & Alternatives in 2025
The top Ponds competitors are Dove, Dabur, Emami, Nivea, Garnier, Olay, Lakme, Vaseline and others. A popular brand of beauty and healthcare products, Ponds was…
Top 14 Sunsilk Competitors & Alternatives in 2025
The top Sunsilk competitors are Pantene, Dove, L’Oreal, Neutrogena, Garnier, Kerastase, Head and Shoulders, Tresemme and others. Sunsilk is a popular hair care brand that…
The Value Curve Model of Strategy
The Value Curve Model was introduced by academics W Chan Kim and Renee Mauborgne in the Harvard Business Review article from the year 1997 in…
What is a Focus Group? Roles & Feedback of Focus groups
A focus group is a small collection of various people whose reactions are studied about a new product or something similar to determine reactions from…
What is Sales Audit? Steps of Sales Audit
While the Sales Audit may sound a complex term, it is actually quite simple. It is usually performed by an external auditor with both Sales…
