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Home » Competitors » Top 29 La-Z-Boy Competitors & Alternatives in 2024

Top 29 La-Z-Boy Competitors & Alternatives in 2025

November 28, 2024 | By Hitesh Bhasin | Filed Under: Competitors

La-Z-Boy is an American furniture manufacturer that produces home furniture, including upholstered recliners, sofas, stationary chairs, lift chairs, and sleeper sofas, and it has a worldwide presence. In this article, we discuss the top La-Z-Boy Competitors and Alternatives.

La-Z-Boy is a household name when it comes to comfortable and stylish furniture. With a history that dates back to 1928, the company has established itself as a leading producer of reclining chairs and sofas. La-Z-Boy is known for its innovative designs that prioritize comfort above all else. Their products are carefully crafted with high-quality materials, ensuring durability and long-lasting customer enjoyment.

What sets La-Z-Boy apart from its competitors is its commitment to customization. Customers can personalize their furniture with various fabric and leather options to fit their styles and preferences. La-Z-Boy also offers a variety of features and upgrades, such as power reclining, lumbar support, and built-in USB ports, giving customers the flexibility to customize and create the perfect seating experience for their homes.

  • Product Type: Upholstered furniture and case goods
  • Industry: Furniture
  • Founded Date: 1927
  • Founders: Edward Knabusch, Edwin Shoemaker
  • Headquarters: Monroe, Michigan, United States
  • Area Served: United States, Canada, Australia, United Kingdom, Germany, Indonesia, Italy, Japan, Mexico, New Zealand, Turkey and South Africa
  • Current CEO: Melinda Whittington
  • Market capitalization: $267.64 billion (2023)

Table of Contents

  • The top La-Z-Boy competitors are
  • 1. Ashley Furniture
  • 2. Flexsteel
  • 3. Bassett Furniture
  • 4. Ethan Allen
  • 5. Rooms To Go
  • 6. Bernhardt Furniture
  • 7. Havertys
  • 8. Broyhill Furniture
  • 9. Natuzzi
  • 10. Ekornes
  • 11. Crate & Barrel
  • 12. Restoration Hardware
  • 13. Pottery Barn
  • 14. West Elm
  • 15. Mitchell Gold + Bob Williams
  • 16. IKEA
  • 17. Joybird
  • 18. Wayfair
  • 19. Arhaus:
  • 20. Raymour & Flanigan
  • 21. Amazon Home
  • 22. Target Home
  • 23. Walmart Home
  • 24. Lane Furniture
  • 25. Hooker Furniture
  • 26. Thomasville Furniture
  • 27. Stanley Furniture
  • 28. Bob’s Discount Furniture
  • 29. American Signature Furniture

The top La-Z-Boy competitors are

1. Ashley Furniture

Ashley Furniture

  • Product Type: Furniture
  • Industry: Retail
  • Founded Date: 1945
  • Founders: Carlyle Weinberger
  • Headquarters: Arcadia, Wisconsin, United States
  • Area Served: Worldwide
  • Current CEO: Todd R. Wanek

Ashley Furniture is a leading competitor of La-Z-Boy in the furniture industry. As one of the largest furniture manufacturers in the world, Ashley Furniture offers a wide range of products, including sofas, recliners, and sectionals. With a focus on providing stylish and affordable furniture, Ashley Furniture has built a strong reputation for delivering quality products to customers worldwide.

2. Flexsteel

Flexsteel

  • Product Type: Furniture
  • Industry: Manufacturing
  • Founded Date: 1893
  • Founders: J. Herbert Brownell
  • Headquarters: Dubuque, Iowa, United States
  • Area Served: Worldwide
  • Current CEO: Jerry Dittmer

Flexsteel, another rival of La-Z-Boy, is known for its durable and comfortable furniture offerings. The brand is renowned for its reclining sofas and chairs designed to provide ultimate relaxation. With a long history of over a century, Flexsteel has established itself as a reliable and trusted name in this sector of the furniture market.

3. Bassett Furniture

Bassett Furniture

  • Product Type: Furniture
  • Industry: Retail
  • Founded Date: 1902
  • Founders: John D. Bassett, Sr.
  • Headquarters: Bassett, Virginia, United States
  • Area Served: United States
  • Current CEO: Rob Spilman

Bassett Furniture is a well-respected competitor of La-Z-Boy, offering a broad selection of furniture that caters to various styles and tastes. The brand prides itself on its craftsmanship and attention to detail, ensuring that each piece of furniture is built to last for many years. Bassett Furniture also offers custom design services, allowing customers to create unique, personalized home furniture pieces.

4. Ethan Allen

Ethan Allen

  • Product Type: Furniture
  • Industry: Retail
  • Founded Date: 1932
  • Founders: Nathan S. Ancell, Theodore Baumritter
  • Headquarters: Danbury, Connecticut, United States
  • Area Served: Worldwide
  • Current CEO: Farooq Kathwari
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Ethan Allen is a renowned furniture brand that competes with La-Z-Boy by offering high-quality furniture with a focus on timeless design. Known for its classic and elegant pieces, Ethan Allen strives to create furniture that withstands the test of time in terms of durability and style. With a wide range of furniture options, including sofas, chairs, and tables, Ethan Allen appeals to customers who appreciate traditional and refined aesthetics.

5. Rooms To Go

Rooms To Go

  • Product Type: Furniture
  • Industry: Retail
  • Founded Date: 1990
  • Founders: Jeffrey Seaman
  • Headquarters: Seffner, Florida, United States
  • Area Served: United States
  • Current CEO: Jeffrey Seaman

Rooms To Go is a significant player in the furniture market, providing affordable and stylish furniture solutions. The brand aims to make furniture shopping convenient by offering coordinated room sets and accessories designed to furnish entire spaces easily. With a vast selection of furniture options and affordable pricing, Rooms To Go competes with La-Z-Boy by providing customers with accessible and fashionable furniture choices.

6. Bernhardt Furniture

Bernhardt Furniture

  • Product Type: Furniture
  • Industry: Manufacturing
  • Founded Date: 1889
  • Founders: John Mathias Bernhardt
  • Headquarters: Lenoir, North Carolina, United States
  • Area Served: Worldwide
  • Current CEO: Alex Bernhardt Jr.

Bernhardt Furniture is a luxury furniture brand that competes with La-Z-Boy by offering high-end and beautifully crafted furniture. Known for its attention to detail and impeccable craftsmanship, Bernhardt Furniture creates exquisite sofas, chairs, and other furniture that exude sophistication and luxury. With a focus on quality and design, Bernhardt Furniture appeals to customers looking for premium and elegant furniture options.

7. Havertys

Havertys

  • Product Type: Furniture
  • Industry: Retail
  • Founded Date: 1885
  • Founders: J.J. Haverty
  • Headquarters: Atlanta, Georgia, United States
  • Area Served: United States
  • Current CEO: Clarence H. Smith

Havertys is a well-established furniture retailer that competes with La-Z-Boy by offering various furniture styles and designs. The brand emphasizes its commitment to customer satisfaction by providing personalized service and in-depth product knowledge. Havertys’ store offers a diverse selection of furniture, including sofas, recliners, and sectionals, catering to different preferences and budgets.

8. Broyhill Furniture

Broyhill Furniture

  • Product Type: Furniture
  • Industry: Manufacturing
  • Founded Date: 1926
  • Founders: James Edgar Broyhill
  • Headquarters: Lenoir, North Carolina, United States
  • Area Served: United States

Broyhill Furniture is a respected competitor of La-Z-Boy, offering a broad range of furniture options for various rooms in the home. The brand focuses on creating stylish and functional furniture pieces that meet the needs of modern lifestyles. Broyhill Furniture combines quality craftsmanship with thoughtful design, providing customers with durable and aesthetically pleasing furniture.

9. Natuzzi

Natuzzi

  • Product Type: Furniture
  • Industry: Manufacturing
  • Founded Date: 1959
  • Founders: Pasquale Natuzzi
  • Headquarters: Santeramo in Colle, Italy
  • Area Served: Worldwide
  • Current CEO: Pasquale Natuzzi

Natuzzi is a renowned Italian furniture brand that competes with La-Z-Boy by offering modern and contemporary furniture designs. Known for its sleek and stylish sofas, Natuzzi incorporates Italian design expertise into its furniture collections. The brand prioritizes comfort and aesthetics, creating furniture that seamlessly blends functionality with a sophisticated look.

10. Ekornes

Ekornes

  • Product Type: Furniture
  • Industry: Furniture Manufacturing
  • Founded Date: 1934
  • Founders: Jens E. Ekornes
  • Headquarters: Sykkylven, Norway
  • Area Served: Worldwide
  • Current CEO: Olav Holst-Dyrnes

Ekornes is a competitor of La-Z-Boy that specializes in ergonomic furniture, particularly recliners. The brand is known for its innovative designs that prioritize comfort and support. Ekornes recliners are designed to provide exceptional relaxation, with adjustable headrests and built-in lumbar support. With a focus on ergonomic excellence, Ekornes competes with La-Z-Boy by offering premium and ergonomically designed furniture options.

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11. Crate & Barrel

Crate & Barrel

  • Product Type: Furniture, Home Decor, Housewares
  • Industry: Retail
  • Founded Date: 1962
  • Founders: Gordon and Carole Segal
  • Headquarters: Northbrook, Illinois, United States
  • Area Served: Worldwide
  • Current CEO: Janet Hayes

Crate & Barrel is a popular competitor of La-Z-Boy, offering a similarly wide range of furniture and home goods. The brand is known for its contemporary and modern designs, providing customers with stylish furniture options. Crate & Barrel also offers a variety of customization options, allowing customers to create personalized furniture pieces that suit their tastes and preferences.

12. Restoration Hardware

Restoration Hardware

  • Product Type: Furniture, Home Decor, Housewares
  • Industry: Retail
  • Founded Date: 1979
  • Founders: Stephen Gordon
  • Headquarters: Corte Madera, California, United States
  • Area Served: Worldwide
  • Current CEO: Gary Friedman

Restoration Hardware is a luxury furniture brand that competes with La-Z-Boy by offering high-end and meticulously crafted furniture collections. The brand is known for its timeless and elegant designs encompassing classic and contemporary styles. Restoration Hardware specializes in sophisticated furniture, including sofas, chairs, and dining tables, creating an elevated aesthetic for discerning customers.

13. Pottery Barn

Pottery Barn

  • Product Type: Furniture, Home Decor, Housewares
  • Industry: Retail
  • Founded Date: 1949
  • Founders: Paul Secon, Morris Secon
  • Headquarters: San Francisco, California, United States
  • Area Served: Worldwide
  • Current CEO: Janet Hayes

Pottery Barn is a well-known competitor of La-Z-Boy, providing customers with a wide range of stylish furniture options. The brand offers furniture collections that blend classic and contemporary styles, catering to different design preferences. Pottery Barn emphasizes quality craftsmanship and attention to detail, ensuring that each piece meets high standards. With a reputation for trendy furniture selections, Pottery Barn competes with La-Z-Boy by offering on-trend and versatile options.

14. West Elm

West Elm

  • Product Type: Furniture, Home Decor, Housewares
  • Industry: Retail
  • Founded Date: 2002
  • Founders: Brooklyn-based design team
  • Headquarters: Brooklyn, New York, United States
  • Area Served: Worldwide
  • Current CEO: Alex Bellos

West Elm is a famous furniture brand that competes with La-Z-Boy by offering modern and stylish furniture for the home. The brand’s furniture collections feature contemporary designs that are both functional and aesthetically pleasing. West Elm aims to provide customers with well-designed and affordable furniture options, making modern and trendy furniture accessible to a wide range of customers.

15. Mitchell Gold + Bob Williams

Mitchell Gold + Bob Williams

  • Product Type: Furniture
  • Industry: Furniture Manufacturing
  • Founded Date: 1989
  • Founders: Mitchell Gold, Bob Williams
  • Headquarters: Taylorsville, North Carolina, United States
  • Area Served: Worldwide
  • Current CEO: Allison O’Connor

Mitchell Gold + Bob Williams is a luxury furniture brand that competes with La-Z-Boy by offering high-end and beautifully crafted furniture pieces. The brand prides itself on its commitment to sustainability and ethical manufacturing practices, using eco-friendly materials in its furniture production. Mitchell Gold + Bob Williams creates sophisticated and timeless furniture collections that combine exceptional design with superior comfort, appealing to customers who appreciate sustainable luxury.

16. IKEA

  • Product Type: Furniture, Home Decor, Housewares
  • Industry: Retail
  • Founded Date: 1943
  • Founders: Ingvar Kamprad
  • Headquarters: Delft, Netherlands
  • Area Served: Worldwide
  • Current CEO: Jesper Brodin

IKEA is a significant competitor of La-Z-Boy, specializing in affordable and stylish furniture offerings. The brand is well-known for its modern designs, Scandinavian influence, and flat-pack assembly concept. With a wide range of furniture options for various rooms in the home, IKEA appeals to customers looking for functional and budget-friendly furniture choices.

17. Joybird

  • Product Type: Furniture
  • Industry: Furniture Manufacturing
  • Founded Date: 2014
  • Founders: Alex Del Toro, Andres Hinostroza, Joshua Stellin
  • Headquarters: Commerce, California, United States
  • Area Served: United States
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Joybird is a competitor of La-Z-Boy that focuses on customization and modern design. The brand offers a range of customizable sofas, chairs, and other furniture pieces, allowing customers to choose their preferred style, fabric, and color. With a commitment to quality and attention to detail, Joybird creates furniture that combines comfort with contemporary aesthetics, appealing to customers seeking unique, personalized furniture options.

18. Wayfair

  • Product Type: Furniture, Home Decor, Housewares
  • Industry: Retail
  • Founded Date: 2002
  • Founders: Niraj Shah, Steve Conine
  • Headquarters: Boston, Massachusetts, United States
  • Area Served: Worldwide
  • Current CEO: Niraj Shah

Wayfair is an online home goods and furniture retailer that competes with La-Z-Boy by offering a vast selection of products from various brands. The brand aims to provide customers with a seamless shopping experience by offering multiple furniture options in different styles and price ranges. Wayfair also emphasizes convenience by providing home delivery directly to customers’ doorsteps.

19. Arhaus:

  • Product Type: Furniture, Home Decor, Housewares
  • Industry: Retail
  • Founded Date: 1986
  • Founders: John Reed
  • Headquarters: Boston Heights, Ohio, United States
  • Area Served: United States
  • Current CEO: John Reed

Arhaus is a competitor of La-Z-Boy that focuses on handcrafted furniture with a touch of elegance. The brand offers a range of furniture options made from sustainable materials, reflecting its commitment to environmental responsibility. With its emphasis on craftsmanship and unique designs, Arhaus appeals to customers who appreciate high-quality and eco-friendly furniture choices.

20. Raymour & Flanigan

  • Product Type: Furniture
  • Industry: Retail
  • Founded Date: 1947
  • Founders: Bernard Goldberg and his younger brother, Arnold Goldberg
  • Headquarters: Liverpool, New York, United States
  • Area Served: Northeastern United States
  • Current CEO: Neil Goldberg

Raymour & Flanigan is a furniture retailer that competes with La-Z-Boy by offering various furniture styles for multiple budgets. The brand aims to provide customers with affordable, fashionable furniture options, ensuring something for everyone. With a focus on customer satisfaction, Raymour & Flanigan offers personalized service and delivery options to enhance the overall shopping experience.

21. Amazon Home

  • Product Type: Home goods and furniture
  • Industry: E-commerce
  • Founded Date: July 5, 1994
  • Founders: Jeff Bezos
  • Headquarters: Seattle, Washington, United States
  • Area Served: Worldwide
  • Current CEO: Andy Jassy

Amazon Home is an online marketplace that competes with La-Z-Boy by offering a wide selection of furniture from various brands. The brand provides customers the convenience of shopping from home and offers a vast range of furniture options at competitive prices. With its extensive reach and efficient delivery services, Amazon Home appeals to customers who value convenience and a wide selection of choices.

22. Target Home

  • Product Type: Home goods and furniture
  • Industry: Retail
  • Founded Date: June 24, 1902
  • Founders: George Dayton
  • Headquarters: Minneapolis, Minnesota, United States
  • Area Served: United States
  • Current CEO: Brian Cornell

Target Home is a competitor of La-Z-Boy that offers a range of affordable and stylish furniture options. The brand aims to provide customers with fashionable designs at accessible prices, catering to different lifestyles and preferences. With its emphasis on affordability and trends, Target Home appeals to customers who want to furnish their homes with on-trend and budget-friendly furniture.

23. Walmart Home

  • Product Type: Home goods and furniture
  • Industry: Retail
  • Founded Date: July 2, 1962
  • Founders: Sam Walton
  • Headquarters: Bentonville, Arkansas, United States
  • Area Served: Worldwide
  • Current CEO: Doug McMillon

Walmart Home is a division of the retail giant that offers a wide range of furniture options for various rooms in the home. Walmart Home focuses on providing customers with affordable and functional furniture choices, ensuring options suit different budgets and needs. With its convenient locations and competitive pricing, Walmart Home appeals to customers looking for accessible furniture solutions.

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24. Lane Furniture

  • Product Type: Furniture
  • Industry: Manufacturing
  • Founded Date: 1912
  • Founders: John Lane
  • Headquarters: Tupelo, Mississippi, United States
  • Area Served: United States
  • Current CEO: Kurt L. Darrow

Lane Furniture is a furniture manufacturer that competes with La-Z-Boy by offering a range of comfortable and stylish furniture choices. The brand is known for its recliners, sofas, couches, and other seating options that prioritize comfort and relaxation. With a long history in the furniture industry, Lane Furniture combines quality craftsmanship with innovative designs that appeal to customers who value style and comfort.

25. Hooker Furniture

  • Product Type: Furniture
  • Industry: Manufacturing
  • Founded Date: 1924
  • Founders: Clyde Hooker Jr.
  • Headquarters: Martinsville, Virginia, United States
  • Area Served: Worldwide
  • Current CEO: Jeremy Hoff

Hooker Furniture is a competitor of La-Z-Boy that offers a broad range of stylish furniture options. The brand is known for its attention to detail, quality craftsmanship, and the creation of sophisticated furniture pieces. With a diverse collection that includes dining sets, bedroom furniture, and seating options, Hooker Furniture appeals to customers seeking elegant and timeless furniture choices.

26. Thomasville Furniture

  • Product Type: Furniture
  • Industry: Manufacturing
  • Founded Date: 1904
  • Founders: Thomas B. Harrison and F. S. Knabusch
  • Headquarters: Thomasville, North Carolina, United States
  • Area Served: United States

Thomasville Furniture is a furniture brand that competes with La-Z-Boy by offering a wide range of furniture styles for various rooms in the home. The brand is known for its quality craftsmanship and attention to detail, ensuring that each piece of furniture is built to last. With its emphasis on classic and traditional designs, Thomasville Furniture appeals to customers seeking timeless and refined furniture options.

27. Stanley Furniture

  • Product Type: Furniture
  • Industry: Manufacturing
  • Founded Date: 1924
  • Founders: Thomas Bahnson Stanley
  • Headquarters: High Point, North Carolina, United States
  • Area Served: United States
  • Current CEO: Steven A. Hale

Stanley Furniture is a competitor of La-Z-Boy, specializing in high-end and premium furniture offerings. The brand focuses on craftsmanship and elegant designs, creating furniture pieces that are both enduring and stylish. With a range of furniture options for different rooms, Stanley Furniture appeals to customers who value quality and sophistication in their furniture choices.

28. Bob’s Discount Furniture

  • Product Type: Furniture
  • Industry: Retail
  • Founded Date: 1991
  • Founders: Bob Kaufman
  • Headquarters: Manchester, Connecticut, United States
  • Area Served: United States
  • Current CEO: Bill Barton

Bob’s Discount Furniture is a furniture retailer and website that competes with La-Z-Boy by offering affordable and value-oriented furniture options. The brand prides itself on providing customers with budget-friendly choices without compromising quality. With a range of furniture styles and options, Bob’s Discount Furniture appeals to price-conscious customers looking for affordable yet stylish furniture.

29. American Signature Furniture

  • Product Type: Furniture
  • Industry: Retail
  • Founded Date: 1948
  • Founders: Jerome Schottenstein
  • Headquarters: Columbus, Ohio, United States
  • Area Served: United States
  • Current CEO: Jonathan Schottenstein

American Signature Furniture is a competitor of La-Z-Boy that offers a wide range of furniture options for various rooms in the home. The brand provides customers with affordable, stylish, functional furniture choices. With its emphasis on value, American Signature Furniture appeals to customers generally looking for fashionable furniture options within their budget.

These were all the competitors of La-Z-Boy. If you know any other competitors, please write in the comments below.

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About Hitesh Bhasin

Hitesh Bhasin is the Founder of Marketing91 and has over a decade of experience in the marketing field. He is an accomplished author of thousands of insightful articles, including in-depth analyses of brands and companies. Holding an MBA in Marketing, Hitesh manages several offline ventures, where he applies all the concepts of Marketing that he writes about.

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