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Home » Lists » Key Considerations When Choosing an SWG Solution (With a Comparison of Top Vendors)

Key Considerations When Choosing an SWG Solution (With a Comparison of Top Vendors)

September 16, 2025 | By Adrian Perez | Filed Under: Lists

Cyber threats aren’t showing any signs of slowing down, and neither is your team’s need to work anywhere. Between all the apps, remote logins, and constant internet access from different geographic locations, businesses have a tricky balancing act to perform; keeping teams productive while keeping data safe.

This is where a Secure Web Gateway (SWG) comes in. Think of it as your company’s safety net for the web. It enables you to block dangerous traffic, enforce browsing policies, and prevent sensitive data from leaking out, all without being disruptive to how people work, unlike VPNs typically are.

In this article, we’ll highlight a few of the key factors you should consider when evaluating an SWG solution. Additionally, since it’s just as essential to assess and select the right vendor as it is to understand the features included in any solution, we will also provide a comparison of the leading SWG vendors at the end.

Table of Contents

  • Key Considerations When Selecting an SWG Solution
    • Security Capabilities
    • Cloud Or On-Prem Deployments
    • User Experience and Performance
    • Compatibility With Existing Solutions
  • Top 5 SWG Solutions
  • Check Point
    • Key Features
    • Pros
    • Cons
  • Zscaler
    • Key Features
    • Pros
    • Cons
  • Palo Alto Networks
    • Key Features
    • Pros
    • Cons
  • Cisco
    • Key Features
    • Pros
    • Cons
  • Netskope
    • Key Features
    • Pros
    • Cons
  • Final Thoughts

Key Considerations When Selecting an SWG Solution

First off, let’s take a look at the main things you should be focusing on when choosing the right solution for your company.

How To Choose An SWG Solution

Security Capabilities

The primary role of an SWG is protection. So, reasonable SWG solutions should have:

  • Malware detection and sandboxing.
  • Data Loss Prevention (DLP)
  • SSL/TLS inspections to analyze encrypted traffic.

If your organization doesn’t have these tools, you have left security potholes on the attackers’ path.

Cloud Or On-Prem Deployments

One of the most significant decisions will be whether to deploy a cloud-delivered SWG or opt for an appliance-based on-premise offering.

For most organizations, a cloud SWG is the right choice. These modern solutions offer a high-quality service while allowing for scalability. They also roll out automatic updates and are designed to accommodate remote and hybrid workers.

With that said, appliance-based SWGs can still be effective for companies with strict data residency rules or highly controlled environments, but they’re more challenging to maintain and scale.

Be sure to consider your requirements upfront when searching for an AWG provider, so you know which type to look for.

User Experience and Performance

Security really should not be slowing your people down. In worst-case scenarios, delays, poor performance, and friction in accessing your organization’s data and applications will drive employees to find alternative ways, resulting in glaring security gaps that you may not be aware of. Always test real-world performance before fully rolling out a solution.

Compatibility With Existing Solutions

Look for interoperability with identity providers (e.g., Okta, Azure AD), firewalls, SIEM tools, etc. The simpler it is to establish integrations, the more time you will save for your IT team while ensuring smoother, round-the-clock security management.

Top 5 SWG Solutions

Now let’s take a look at a comparison of the top five SWG vendors on the market, breaking down their top features, pros, and cons.

Check Point

Checkpoint Secure Web Gateway

Check Point has a long-standing pedigree in the cybersecurity space, particularly with its firewalls and enterprise security solutions. The Check Point SWG points towards those same areas of efficiency through advanced threat prevention and centralized access. Check Point also adds on extra value with its compliance capabilities and real-time updates, creating a business case for organizations that require serious compliance and an overall certified, multi-functional solution.

Key Features

  • Real-time threat intelligence
  • Advanced threat detection and sandboxing
  • SSL/TLS traffic inspection
  • Holistic policy control

Pros

  • Very trustworthy enterprise security brand
  • Excellent compliance and reporting capabilities
  • Unified management across the security stack

Cons

  • Potential complexity for a small IT team
  • Costs may be barriers for SMB

Best For: Organizations seeking proven, enterprise-grade security with comprehensive threat prevention capabilities

Zscaler

Zscaler Swg Solution

Zscaler is one of the leaders in the SWG market and is famously one of the early pioneers of the Zero Trust security model. The Zscaler cloud platform is designed for speed, scale, and protective coverage for remote or hybrid workers. Zscaler operates at scale and with no hardware to manage, making it a natural option for organisations seeking digital transformation through cloud-first solutions.

Key Features

  • 100% cloud-native architecture
  • Zero Trust Network Access (ZTNA)
  • SSL inspection at scale
  • Advanced threat detection and sandboxing

Pros

  • Excellent for distributed, remote teams
  • Simple scaling
  • Aligns well with Zero Trust frameworks

Cons

  • It may be overkill for small businesses
  • Less granular on-premises control compared to appliance-based solutions

Best For: Organizations that are committed to a cloud-first service model and support mostly remote teams.

Palo Alto Networks

Palo Alto Networks Swg Vendor

Palo Alto’s Prisma Access offers SWG services as part of a comprehensive SASE (Secure Access Service Edge) architecture. It includes AI-based analytics, cloud-scale infrastructure, and its usual capabilities as a firewall provider. This makes it an ideal choice for organizations seeking greater visibility, multi-layered security, and simplified deployment.

Key Features

  • AI-based threat detection
  • SWG as part of SASE
  • Granular visibility into applications and traffic
  • Cloud-based architecture

Pros

  • Sophisticated analytics and reporting
  • Easy integration with Palo Alto firewalls
  • Trustworthy name in enterprise security

Cons

  • It can be cumbersome to deploy and manage.
  • More enterprise-focused pricing

Best For: Larger organizations looking for multi-layered security utilizing AI that also want an accurate SASE model.

Cisco

Cisco Swg Solution Provider

Umbrella by Cisco provides a SWG service, including DNS-layer protection, a firewall, and a CASB. Cisco is a trusted name in security, offering scalable and fast-deploying solutions suitable for any organization, particularly those leveraging Cisco’s products.

Key Features

  • DNS-layer security
  • Firewall and SWG combined
  • Intelligence from Cisco Talos for threat detection
  • All as cloud-delivered architecture

Pros

  • Fast and easy deployment
  • Strong analytics and strong global footprint
  • Trusted Cisco support and ecosystem

Cons

  • Not as granular as some competition
  • Can add up in cost when fully integrated

Best For: Organizations that are already using Cisco products or companies looking for a simple, trusted, reliable, and global solution.

Netskope

Netskope Secure Web Gateway Service

Netskope is a cloud-native security leader with a focus on data protection. Their SWG product can be integrated with DLP and CASB products, providing organizations with a very granular level of visibility into cloud and web usage. Netskope has a strong data-centric focus, making it well-suited to heavily regulated industries.

Key Features

  • Possesses strong DLP and CASB integrations
  • Offers a cloud-native SWG with inline capabilities
  • Real-time risk assessments
  • Exceptional integrity features

Pros

  • Excellent at protecting sensitive data
  • Deep integrations with SaaS applications
  • A recognized leader in cloud security

Cons

  • It may be cumbersome for smaller IT teams
  • Pricing is usually more enterprise-focused

Best For: Cloud-first or cloud-native organizations that are dealing with sensitive or regulated data

Final Thoughts

Choosing the correct SWG solution isn’t just about checking boxes off a feature list, it is about balancing security, performance, integration, and budget.

The five vendors in this comparison – Check Point, Zscaler, Palo Alto, Cisco, and Netskope – are leaders in the SWG space, each approaching the market from different angles, ranging from Check Point’s compliance capabilities and real-time threat intelligence to Netskope’s data-centric focus.

If you’ve decided an SWG is what your business needs, start by assessing your priorities, and then map them to strengths of (or gaps in) each vendor. This should highlight one or two vendors that are likely going to be the best fit for your needs, both now and in the future as your company scales.

Liked this post? Check out the complete series on Lists

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About Adrian Perez

Adrian Perez is the CMO of Marketing91. I have been working professionally in online marketing since 2008. I'm passionate about marketing in general and online business development in particular. I have extensive experience managing my own web projects and also as an author of content on marketing, in-depth analysis of brands, companies and online tools, etc.... I try to publish valuable content based on my professional experience and knowledge acquired over the years and I hope you find it useful.

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