What is a competitive environment? A competitive environment is the market space within which companies compete to gain market share. It includes all the elements…
Channel Flows in Marketing – Definition, Types, Role and Examples
What are channel flows in marketing? Channel flows in marketing are the movement, or flows of physical items and services, title, promotion, information, and payment…
Consignment Inventory – Definition, How it works and Advantages
What is a Consignment Inventory? A consignment inventory is an arrangement in which the consignor (a vendor or wholesaler) agrees to give their products to…
Deceptive Pricing – Definition, Legal Provisions and Examples
What is Deceptive Pricing? Deceptive pricing is a pricing strategy used by retailers to deceive consumers into believing they are paying a lower price for…
Deliverables – Definition, Meaning, Importance and Types
What are Deliverables? Deliverables are any result, product, or service that is produced or provided as part of a project. Deliverables can be tangible (something…
Delivered Ex Ship (DES) – Definition, Meaning and Examples
What Is Delivered Ex-Ship (DES)? Delivered ex-ship is a delivery term in international trade where the seller completes their obligation to the buyer when they…
E-commerce – Definition, Types, Examples and Advantages
What is e-Commerce? E-commerce is the buying and selling of goods and services online which includes everything from ordering groceries to booking hotels and buying…
Doing Business As (DBA) – Definition, Meaning and Filing Process
What is Doing Business As (DBA) Doing business as DBA is a fictitious business name that a person or business entity uses instead of the…
e-HRM – Definition, Types, Role and Advantages
What is e-HRM? e-HRM is the use of ICTs (Information and Communication Technologies) by HR departments and HR professionals to perform their roles in a…
Marketing strategy of KFC – KFC Marketing strategy
World’s 2nd largest fast food chain and largest chicken restaurant on the basis of sales is KFC, the successful brand of the parent company YUM!…
Domestic Corporation – Definition, Types, Advantages and Examples
What is a domestic corporation? A domestic corporation is a company incorporated in its home country. A domestic firm is frequently taxed differently than a…
Democratic Leadership – Style, Characteristics, Pros and Cons
What Is Democratic Leadership? Democratic leadership is a leadership style where group members take part in the decision-making process. The participative leadership style of good…
Dominant Strategy – Definition, Types, Outcomes and Examples
What is a dominant strategy? Dominant strategy is a situation in which one particular strategy is the best option for a player regardless of what…
E-Recruitment – Overview, Steps, Types and Advantages
What is e-recruitment? E-recruitment is an online recruitment process that involves various procedures of attracting, evaluating, selecting, recruiting, and onboarding job prospects. It is also…
Deming’s 14 Points of Management
What are Deming’s 14 Points? Deming’s 14 Points of Management are principles for transforming an organization from its current form to one of optimization and…
