Fixed and variable costs are the two major costs in the current business. Variable costs are those that vary with the volume and outcome of…
The Top 18 Luxury Brands in the World of 2026
Luxury Brands have managed to retain their grip amidst the pandemic and post-pandemic periods as there has been a constant trend to prefer online marketing…
Top 10 Football Brands as per brand value in 2026
Top football brands are some of the most loved clubs all over the world irrespective of the region they belong to or compete in. Brand…
What is a Macro Environment? Definition, Factors, & Examples
Definition Macro environment is a term used to refer to the external factors and forces, both economic and social, that businesses must consider when creating…
Best Technology Brands in the world
Technology is an essential part of today’s world. The various businesses that take places across the world revolve around technologies. Technology is moving at a…
What is Demand Analysis?
In economics, demand is described as “desire backed by adequate purchasing power”. It is defined as the amount of a commodity which a consumer is…
Behavioral Targeting – Examples, Types, Process
Behavioral targeting is a type of online advertising that monitors and assesses user behavior on the internet. It employs information collected from websites, apps, and…
What is Price Transparency?
In the world of business, the role of the component ‘price’ is of utmost importance. No matter the amount of marketing effort or promotional campaigns,…
Top Wine Brands across the globe 2026
Top wine brands in the world in are the ones producing high-quality wines in prestigious winemaking regions of the USA, France, Spain, Germany and Italy….
What is selling cost – Factors and Components of Selling Cost
According to the dictionary of marketing, selling cost refers to the expenditure, which is done by a company. This includes the promotion as well as…
What is Carryover Effect or Carry-over Effects?
A carryover effect is an effect which is carried over from one condition to another over a period of time. Carry-over effect happens in Advertising…
Top 20 TV Channels in the world in 2026
TV is fantastic, right? It’s like a magic box that brings all sorts of cool stuff into our homes. Sports, cartoons, adventures, and even learning…
Top 17 Boeing Competitors & Alternatives in 2026
The top Boeing competitors are Airbus, Lockheed Martin, General Dynamics, Northrop Grumman, Raytheon Company, GE Aviation, Safran and others. Boeing is one of the world’s…
Interpersonal roles in management
If you are reading this, chances are that you have a hunch that the roles we play in daily life at home are the same…
Top 19 Cisco Competitors & Alternatives in 2026
The top Cisco competitors are Juniper, Alcatel – Lucent, HP, Aruba, Huawei, Arista, VMWare and others. Cisco is an international technology leader and innovation company…
