Forecasting is the process of predicting what will happen in the future. It is based on past performance and current trends. Planning, on the other…
Who Is A Customer Service Representative and what is his Role?
Upbeat services are the need of the hour as it is all about meeting the expectations of every customer in an exceptional way. A customer…
What Is Customer Success? Concept, Process, Model and Examples
What is customer success and how can you measure it is an important question in today’s scenario. Every company is trying to find the right…
What Is Threshold Effect? Concept, Importance and Example
The term threshold effect is used to indicate that particular effect in which advertising of particular goods or services creates an impact on the behavioral…
7 Best Self Management Skills – Learn To Manage Yourself
Self management skills refer to the abilities of an individual to curb their emotions and to perform activities which are under their control. Self management…
What is Latent Demand? Concept, Importance and Usage
Definition of Latent Demand The term latent demand is used to refer to that situation in which a consumer is unable to satisfy his needs…
Marketing Strategy Of Philips – Philips Marketing Strategy
Headquartered in Amsterdam, Phillips is a multinational company and is one of the world’s largest electronics company and is currently focused in the area of…
Marketing Strategy Of Swiggy – Swiggy Marketing Strategy
Swiggy was founded in the year 2014 by Nandan Reddy, Sriharsha Majety, and Sriharsha Majety. It is an online food ordering and delivering service and…
Marketing Strategy Of Tropicana – Tropicana Marketing Strategy
Tropicana Products Inc. was founded in the year 1947 by Anthony T, Rossi in Florida and since 1998 it has been owned by PepsiCo. It…
Marketing Strategy Of Taco Bell – Taco Bell Marketing Strategy
Taco Bell is an American company selling Mexican food all over the world and is based out of California. Taco Bell is a subsidiary of…
Marketing Strategy of Zomato
Zomato is restaurant search and discovery and deliver business and was founded by Deepinder Goyal and Pankaj Chaddah in the year 2008. Zomato currently operates…
6 Reasons that Explain The Importance of Globalization
The world of business has been blessed with a boon of globalization that has worked wonders not only for the big players in the market…
What Is Employee Onboarding? Importance Of Employee Onboarding
Employee Onboarding can be understood as a mechanism that enables new employees to comprehend, acclimate, assimilate and engage with the Social and Performance aspects of…
What are Employee Benefits? Importance Of Employee Benefits
Employee benefits can be understood as the additional perks that businesses offer to their employees over and above their regular salary. Employees in a company…
What Is Employee Motivation? Importance Of Employee Motivation
Employee Motivation revolves around Initiation, Enthusiasm, Intensity, Dedication, Perseverance, and Productivity through which an organization motivates its employees to work with wholeheartedness and commitment to…
