While thinking about any objects or analyzing any thought processes, human beings generally do not just focus on every single element, but they consider things…
Impression Management – Meaning, Examples,Tactics and Strategies
Definition Impression management is defined as a process where someone or other tries to influence the decision, opinion or observation of others about something or…
What is Competency Management? Benefits and Challenges
Definition Competency management is a process to manage and develop the skills of an employee. It identifies essential abilities that are needed to improve performance…
Functional level Strategy: Definition, Examples And Variables
Definition Functional service strategy can be defined as the everyday strategy which is formulated to help in the application of business and corporate-level strategies. Usually,…
Salesmanship – Definition, Importance and Types
The term salesmanship is mainly used for the sale of goods at a personal level. However, it should not be confused with personal selling. Selling…
Self Employment – Definition, Types And Advantages
Self Employment is a state of working in which the individual works for oneself rather than working for any specific employer. If you are a…
What is Sales Volume? Definition and Data Calculation
Sales volume is defined as the number of units sold during a specific accounting period. For example, if a company sold 100 strips of medicine…
Chain Of Command Definition, Levels, Features, Advantages
Managing and running an organisation is a challenging job. It requires a team of people to create discipline in an organisation and to get desired…
What is Sales Cycle? 7 Stages Of Sales Cycle
The sales cycle is defined as a process through which companies pass while selling a product or a service to a customer. It includes all…
What is Form Utility? Definition, Meaning and Examples
Form utility refers to the added value a product brings when all the individual components have been assembled into one finished version. Businesses should strive…
What is Transportation Planning? Meaning, Objectives Importance,
Transportation planning is defined as a process for moving goods and human beings and sometimes even animals to their destination. It is referred to as…
What is Buzz Marketing? Tips, Types and Examples
Creating a buzz about a brand, product or service in the target market base, so there is hype amongst users or consumers to widen reach,…
Subcontracting Definition – Why should you hire Subcontracters?
Subcontracting is defined as a practice of outsourcing a part of a task to another party who is known as a subcontractor through a contract….
Work Sampling – Definition, Meaning and Usage
Work-sampling is defined as a technique for determining and predicting the total or the proportion of the time consumed by a specified activity. It is…
What is a Brand Portfolio? Meaning and Examples
A brand portfolio is known as the leading brand of a company that covers all other brands or companies operated by a company. A large…