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Extended Marketing Mix

May 19, 2025 | By Hitesh Bhasin | Filed Under: Marketing

physical evidence - 2

The extended marketing mix, commonly known as the 7Ps, is a collection of seven marketing aspects designed to work together to achieve a marketing strategy’s…

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Rolex Marketing Mix and 4Ps (Updated 2026)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

Rolex Marketing Mix

The Marketing mix of Rolex analyses the 4Ps of Rolex, including the Product, Price, Place, and Promotions. Rolex’s marketing mix has created an all-inclusive framework…

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Role of strategic planning in an organization

February 14, 2018 | By Hitesh Bhasin | Filed Under: Strategy

Strategic planning

Strategic planning is needed in any company which has a single product or even multiple products with many strategic business units. The reason for strategic…

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Direct marketing – Definition, Types, Steps and Examples

August 19, 2025 | By Hitesh Bhasin | Filed Under: Marketing

Direct marketing

What Is Direct Marketing? Direct marketing is a type of marketing and advertising where organizations communicate directly to customers through various channels, including brochures, email,…

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Marketing Mix of Asian Paints and 4Ps (Updated 2026)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

Marketing mix of Asian Paints - 2

The Marketing mix of Asian Paints analyses the 4Ps of Asian Paints, including the Product, Price, Place, and Promotions. Asian Paints is an Indian public…

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Cooperative Marketing: Inexpensive & Underused Marketing Tool

May 21, 2025 | By Hitesh Bhasin | Filed Under: Marketing

cooperative marketing

Cooperative marketing involves multiple company partners working together to achieve shared or distinct goals. This technique is most effective for linked businesses because they may…

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Marketing Mix of Hewlett Packard and 7Ps (Updated 2026)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

Marketing Mix of Hewlett Packard

The Marketing mix of Hewlett-Packard analyses the 7Ps of Hewlett-Packard, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Hewlett-Packard. Hewlett-Packard…

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Product market expansion grid

December 16, 2024 | By Hitesh Bhasin | Filed Under: Marketing

Product market expansion grid

The product market expansion grid was specified by the Ansoff’s matrix. The product market expansion grid is used for planning by a company when the company…

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Marketing Mix of Ipad and 4Ps (Updated 2026)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

Marketing mix of Ipad

The Marketing mix of Ipad analyses the 4Ps of Ipad, which includes the Product, Price, Place, and Promotion of Ipad. The international company Apple Inc….

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Five levels of Customer Satisfaction

June 12, 2023 | By Hitesh Bhasin | Filed Under: Marketing

5 levels of customer satisfaction - 2

Customer is king. This idiom has been repeated time and time again by each and every company. In the new world this actually stands true….

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Marketing Mix of FedEx and 7Ps (Updated 2026)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

Marketing mix of Fedex

The Marketing mix of FedEx analyses the 7Ps of FedEx, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of FedEx. FedEx…

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Marketing Mix of ICICI Bank and 7Ps (Updated 2026)

December 18, 2024 | By Hitesh Bhasin | Filed Under: Marketing Mix of Brands

Marketing mix of ICICI

The Marketing mix of ICICI Bank analyses the 7Ps of ICICI Bank, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…

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11 different Types of pricing and when to use them

May 14, 2025 | By Hitesh Bhasin | Filed Under: Marketing

Types of pricing and when to use them - 2

The marketing mix is a very important concept of marketing which involves the 4 main elements i.e people, promotion, place and price.  However, the second most important…

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What is Defensive Marketing? A Comprehensive Guide to Protect Your Brand

August 19, 2025 | By Hitesh Bhasin | Filed Under: Marketing

Defensive Marketing

Businesses frequently use defensive marketing methods as an effective marketing tool to protect their market share and anticipate potential new competition. This technique is critical…

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Positioning by Competition

June 12, 2023 | By Hitesh Bhasin | Filed Under: Marketing

positioning by competition

In todays increasingly competitive world, you cannot ignore the competition. The strategy of Positioning by competition therefore keeps the competition as a benchmark and devises…

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