Definition of Non-Exempt Employees Employees who work as per the FLSA (Fair Labor Standards Act) regulations are defined as Non-Exempt Employees. FLSA decides the minimum…
18 Most Expensive Bikes in the World
Have you come across a genuine bike lover? You will realize that they are crazy about their vehicles. This is a hard fact that guys…
17 Most Expensive Bottle of Water in the World | Most Expensive Water
Water is the elixir of life because one cannot survive without this precious commodity. Fresh drinking water is a necessity and delight as it quenches…
What is Service Strategy? Meaning, Importance and Process
The marketing strategy of service industry focuses on delivering experiences processes and other intangible is to the customers and not physical goods like product industry….
What is Volume Discount?
Definition Volume Discount can be defined as when the business or the brand gives the financial incentives or advantages in order to motivate the customers…
What is Fashion Marketing?
Fashion marketing is a specific type of marketing that focuses on selling clothes, jewelry, and other fashion items. Fashion marketers make ads that appeal to…
Organized Retail – Meaning, Advantages and Examples
Organized retail is a sector which consists of the companies which are associated with production or sales of goods and services that operates as private…
12 Types of Retail Formats – Formats of Retailing
The word retail is derived from French words “re” and “tailer” whose meaning is to “cut again”. retail store works exactly as their name describes….
Top 20 Most Expensive Bicycles in the World in 2025
Hey there! Ready for a wild ride into the world of super fancy bikes? Picture this: bikes that aren’t just for getting around but are…
What is Market Access in International Trade? Examples of Pharma Industry & Others
Market access is the ability of a company to sell its products and services in a foreign market or across borders. For example, pharmaceutical companies…
Media Mix Definition – What is Media Mix?
Definition of Media Mix Media mix is used to refer that the combination of communications channels which is used for the purpose of advertising particular…
What is Relative Market Share? Benefits & Calculation
Definition: Relative Market Share can be defined as the methodology of comparing the brand’s market share against the market share of the competitor’s brand in…
8 Management Skills You Should Have as a Manager
Management skills can be defined as the attributes or abilities that an executive should possess in order to fulfill different tasks in an organization. They…
Definition of Market Aggregation – What Is Market Aggregation?
The term ‘market aggregation’ is used to refer to that marketing process in which a particular product or service is marketed to a large set…
What is Top of Mind Awareness (TOMA)? Definition, Examples & How to Increase It
The concept of top-of-mind awareness can be defined as the first and foremost brand that comes into the minds of customers when prompted about a…
