October 31, 2014

Customer orientation

Customer orientation

Customer orientation is of ultimate importance to deliver value added products. There are 4 basic stages for customer orientation

1) Develop

  • Development has to be done keeping customer needs into mind.
  • Products should be customer oriented.
  • The development cycle time should be minimal

2) Manufacture

  • As per the product, the manufacturing should be such that it gives the best products to the customer
  • Quality should not be compromised
  • Manufacturing cycle time should be reduced

3) Market

  • Identifying and targeting the right customer
  • Processing the demand as early as possible
  • Customization of the products for the market

4) Deliver

  • Deliver to the target customer
  • Reduce delivery time
  • Value for money products

Thus by these 4 steps, A value added product is delivered.

Hitesh Bhasin

Hitesh Bhasin

Admin at Marketing91
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Hitesh Bhasin
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I love writing about marketing and advertising. How did you like the post? Kindly send me you suggestions and post ideas via Feedback or you can also Follow us on Email and get daily marketing updates.

Comments

  1. Rohit Grover says:

    Hi, Where can i find more information of these 4 steps. Thanks