The introduction of technology and high-speed internet has changed the way our world operates. Bankers started keeping records in computers rather than keeping account books;…
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Definition As the name suggests, the rate card is a card showing the rates. It is defined as a document that contains descriptions about the…
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Retail stores have changed dramatically in the past few decades. Earlier, one retail store was dedicated to the sale of one type of product. But…
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The bullwhip effect is a supply chain phenomenon in which there are inefficiencies in forecast and supply chain. The bullwhip effect refers to the fluctuating…
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The market space in marketing is defined as a virtual market place in the commercial world, where the limitations of physical boundaries are not applicable….
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Definition Gross Sales is the total of all the sales of the company’s products and services in a fix time duration without deducting or subtracting…
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Sales volume is defined as the number of units sold during a specific accounting period. For example, if a company sold 100 strips of medicine…
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The sales cycle is defined as a process through which companies pass while selling a product or a service to a customer. It includes all…
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Definition: Sales Call Sales Call is the face-to-face meeting between the Salesperson or seller and the prospect or the customer to generate business by the…
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What is trade marketing? Trade marketing is one of the oldest and primary methods of marketing. In trade marketing, the focus of the manufacturer is…
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A distribution system involves the delivery of material right from manufacturing, to distributors to the end customer. It consists of all the methods, procedures, equipment…
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