Power! This is something that is more commonly heard in discussions regarding international politics, war or sports. Seldom is this word used in sophisticated business…
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5 Ways to energize your employees and Improve motivation levels
Each and every business owner wants to get the most things done from their employees, every day of the week. But very few accomplish this…
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Performance based marketing and its uses as a marketing tool
Performance based marketing or affiliate marketing is a method of advertising using the Internet, having the advantage that companies pay the website owner a variable…
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Horizontal integration – Definition, Examples, Advantages
Definition Horizontal integration happens when two or more companies producing the same or similar goods or providing the same/similar services merge together to produce a…
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How bad managers cause the right companies to fail?
Yours is a top of the line company, with a top of the line product. However, even after having a strong marketing mix, your company…
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