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Home » Branding » Page 7

13 amazing yet simple Brand building Tips and Detailed Process

April 20, 2021 By Hitesh Bhasin Tagged With: Branding

Brand building

Brand building is the process of generating awareness about your products, services or overall business using strategies, tactics and campaigns which create a lasting image…

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What is a brand

December 18, 2019 By Hitesh Bhasin Tagged With: Branding

Brand is the proprietary visual, emotional, rational, and cultural image that one associates with a company or a product. When you think Volvo, you might think…

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What is Umbrella branding and its advantage in building a brand

January 6, 2021 By Hitesh Bhasin Tagged With: Branding

Umbrella branding

Brand marketers are continuously searching for innovative ways to achieve and retain competitive advantage. Effective and attractive growth can be obtained by increasing market share….

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Online branding tips for beginners by a real professional

February 13, 2018 By Hitesh Bhasin Tagged With: Branding

Online branding

The primary reason that people go into business is to make money. To take the business to the level above making a quick return on…

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Brand recall explained with examples

December 17, 2019 By Hitesh Bhasin Tagged With: Branding

Brand recall

Brand recall plays a crucial role in getting more customers to stick with your brand as well as to buy your brand repeatedly. When you…

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What is Brand ladder and how to use it for brand building?

December 17, 2019 By Hitesh Bhasin Tagged With: Branding

Brand ladder

Multiple qualities of the brand can influence consumer decision making. Brand ladder refers to the marketing tool used by marketers, to communicate all the benefits…

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Brand Personality – Definition, Importance and Examples

September 4, 2021 By Hitesh Bhasin Tagged With: Branding

Brand Personality

Brand personality is the set of human characteristics that a brand comprises and is the accumulation of psychological, emotional, behavioral, and intellectual patterns that are…

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7 business locations that increase brand visibility

March 6, 2018 By Hitesh Bhasin Tagged With: Branding

Business locations to increase brand visibility

Marketing has changed and it has become more personal. People nowadays need convenience and you cannot expect that your customer will come to you. You…

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Brand Positioning: Definition, Importance, Examples and Strategy Steps

June 7, 2020 By Hitesh Bhasin Tagged With: Branding

Brand positioning

Definition of Brand Positioning Brand Positioning can be defined as the positioning strategy of the brand with the goal to create a unique impression in…

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Brand Loyalty and its importance

April 27, 2021 By Hitesh Bhasin Tagged With: Branding

Brand community

Brand loyalty is a trust-driven association between consumers and a brand when consumers develop an emotional connection with a brand and keep on opting for…

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Brand Community – Definition, Importance, Steps and Examples

September 3, 2021 By Hitesh Bhasin Tagged With: Branding

Brand community

A brand community is a group of loyal customers who are invested in a brand beyond its products and services. These customers want to be…

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5 characteristics of a successful brand

December 17, 2019 By Hitesh Bhasin Tagged With: Branding

Successful brand building - 2

Branding is everything when it comes to business – without a recognisable, unforgettable brand, your company may be losing out to bigger and smaller competitors….

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